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Lob Reviews

& Product Details

What is Lob?

Lob is an intelligent direct mail automation software that helps companies transform their direct mail into smart, data-driven campaigns. With 12,000+ innovative companies choosing Lob, it maximizes ROI, decreases wasted mail, and reduces campaign execution costs. The platform enables hyper-personalized and optimized direct mail campaigns at any scale, with no-code tools for localization and personalization.

It’s built-in analytics tools allow easy attribution and measurement of direct mail ROI, and its world-class print delivery network ensures end-to-end fulfillment without worries about logistics or paper shortages. Lob’s direct mail automation integrates with existing tech stacks, enabling multichannel marketing campaigns.

Additionally, it is committed to sustainability, ensuring that all mail sent through the platform is carbon neutral throughout its lifecycle. For marketers, operators, and developers, Lob provides tailored direct mail solutions to accelerate customer acquisition, streamline workflows, and enhance efficiency.

Found in these Categories

Best For

Automated print and mail solution for omnichannel marketing
  • StartUps
  • Freelancers
  • Small Business
  • Medium Business
  • Large Enterprise
  • Non-profit Organization
  • Personal
  • Cloud, SaaS, Web-Based
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Company Name


  • Located In

    United States

  • Website


Starting from:

$260 /month

Pricing Model: Subscription

  • Free Trial
  • Free Version

Pricing Details:

This tool has four pricing plans. Developer plan for free, Small business plan for 260 USD, growth plan for 550 USD, and Enterprise plan.

  • Campaign Management
  • Delivery Tracking
  • Design Management
  • Event Triggered Actions
  • Mailer Templates
  • Reporting/Analytics
  • Response Alerts
  • Data Import/Export
  • Activity Tracking

Additional Features

  • Shipping Management
  • API
  • Churn Management
  • CASS Certified
  • For eCommerce
  • AB Testing
  • Metadata Management
  • Delivery Record
  • Communication Management
  • Role-Based Permissions
  • Package Tracking
  • Customizable Templates
  • Customizable Forms
  • Mailing Services Integration
  • Printing Services Integration
  • Template Management
  • Activity Dashboard
  • Intelligent Mail Support
  • Alerts/Notifications


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