First of all, I would like to introduce myself. My name is Alexandru Stan, and I’m the CEO and Co-founder at Cogneve
, INC., the mother company of tekpon.com
. Being a serial entrepreneur, I developed a passion for tech, startups, innovations, revolutionary software. These made me see the importance of wellbeing and love generated by nutrition, sport, and health.
Where we came from
Before starting Cogneve, I was an affiliate for the iGaming industry, which generated a significant income. But I was sad and felt incomplete. I felt that my job doesn’t bring value to society. Being an affiliate in the iGaming industry implies to convince people to play at the casino. I’m a people lover, so I decided to change that. I quit this job, and I changed my life. That was when I realized that I don’t like to work for money but for people, to bring real value to their life. How I feel inside of my heart is reflected in what I do for others.
As the company’s CEO, I am the type of guy who inspires others using my personal stories and experiences. I’m open-minded and happy to see other people and companies succeed. That’s where my success comes from! I made it a personal mission to help as many people and companies as possible to grow. What goes around comes around, so they help me as well. From my perspective, you cannot be a successful person alone but with others.
What made us do it
Being an entrepreneur with more than ten successful businesses, I realized that I was spending a lot on software and tools I don’t even use. In contrast, I also discovered some software that changed my life in a way or another. Some software is helping me to scale my business. Others enhance my marketing strategies by helping me create marketing videos or email campaigns. Therefore, I was able to gain income to pay salaries, taxes, and everything. On the whole, to also make a profit. Isn’t this amazing?!
For this reason, I started to search for crazy people just like me and convince them to create Cogneve and Tekpon.com together. I wanted to help people find the right software and companies to find customers.
In my office, I have a canvas with a motivational quote. The text on this picture says: failure, failure, failure, failure… one hundred times, and in the middle of it is: “it only takes one yes for success.” This is a relevant motivational quote for me because this is how things happen in my life. I have had bad experiences in business, in love, with friends. We all did. The important thing is to learn from all this. It makes me understand how strong I am. It taught me how to become a better version of myself, how to be kind, how to avoid problems, how to forgive, and how to help others succeed and find their purpose.
The people I found and convinced to join me are as crazy and passionate about startups, software, innovations, marketing, and wellbeing as I am. They are making me very happy. I found my tribe, and together we realize something.
We all have had excellent experiences with some companies, and not so good ones with others. Thus, we decided to be the kind of company with added value, oriented to our customers and partners’ happiness.
For example, when we want to go shopping, we decide where to shop from based on the following:
- Customer experience
- Variety of products
We take these and many other details into consideration when deciding to go there or not.
We created this business to ensure that both our partners and our websites’ visitors are happy with what they find. The articles we make aren’t just for SEO or Google Algorithm. Our focus is to create value. Value for our partners, for our visitors, our clients, and… value in general. Of course, we optimize all our generated content, as we know that if we rank well, we will generate traffic and income.
Where we are located
Our first office is in Bucharest, Romania and we are planning to open one in Malta. The reason behind this is that, even though Bucharest is a lovely city, it isn’t that “international” for business purposes. It’s more oriented for the family than for business. Our company is located in Silicon Valley because we are working very closely with other tech startups.
As an international organization, we know it’s essential to know the right people that know the right people. We like to say that we are a European-American company with a global mentality. We love Americans, we love Chinese, we love British people, love Romanians. We love people, and we love to do what we are doing.
How we work
From all the experience accumulated over the years, I learned that, in business, relationships are everything. Our relations with our investors is quite different than other startups we know.
As a serial entrepreneur, I have had many failures and successes, exits, experiences, memories, and connections. Now, all my focus and energy are into this project. I’m sure people will love our approach, as everything is done with one crucial question in mind: “Is this the way I wanted to be treated?”
Up to the present time, we met many investors, and we are working just with that type of investor with smart money. They aren’t investing just money. They also help us grow and understand our business. Furthermore, they love our energy and believe that we have the power to create a more significant and more robust organization day by day.
We have a community on Facebook (Entrepreneurs and Startups
) with 113.000+ members and 15-20.000 active members every day. Through this group, we met some of our partners and potential investors. But this is not all. We are also helping promising startups get connected with investors, partners, and other startups.
Ok, but WHO are we?
I realize that this article is a lot about me and not at all about us. This being said, I think you have enough information about me. Now… who the f**k are we?
From this moment on, everything you will read will be a solemn and intellectual article. Just kidding! 🙂 I thought you know me until now.
Let me tell you what I see when I look at my team. Because who we are and what each of us does is easily seen from your experience with our website. You can create your opinion. What I see, going through the personal filter, is this. We are a group of people who work to bring value to society. In all the ways and methods we know or discover. Our CMO is crazy. The CTO, well, is more than that. About our COO, we can say that she is just mad. The content writes we work with, you guessed it, all crazy. Our SEO guy is, as well, crazy. Even our cleaning lady is amazing! Investors, partners, clients are all fantastic. All of them are good people.
Last but not least, we have our CPO (Chief Pet Officer). She is the best of all of us, our beloved dog, a small one. She takes her job really seriously and doesn’t even ask for a salary. The only requests are love and food. Sorry, I forgot …and belly rubs.
And if we are good people, why are we doing this business? To survive? I don’t think so. We are doing this because we love doing business. We love the opportunity to meet many interesting people and companies worldwide. We love to travel a lot, although not in this period during a pandemic.
Some good things about us
- In love with our job and the world
Some bad things about us:
- We don’t work with anyone
- We are fast (it’s also a good thing but also a bad thing sometimes)
- Crazy (same positive and negative)
- You will discover more if you come closer
Thank you for your time!
If you reached this point of the article, you care about who we are, so you are a partner or a visitor to our website.
Using this opportunity, I would like to tell you that we love you! Your visit is essential to us. You spent approximately five minutes reading this; why not stay longer? Just kidding, … or maybe not?
Technology must help us create a better life but not something that controls our lives.
My name is Alexandru Stan, and this is my style; this is how I think. This is the way I write articles, reviews, and everything you will find on this website. Of course, I will not add too many reviews because my job is to do many other things, but it was fun to talk with you. I was here. And you too. It is a pleasure meeting you all!
Thank you very much again. Take care!