Animo Reviews for 2025
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What is Animo?
Animo is an event marketing platform built to help companies drive business from events by turning every interaction into trackable, first-party data. It centralizes registration, QR-based activations, and meetings so teams can capture leads across conferences, speaking gigs, trade shows, webinars, and side events. Animo is built and hosted in Europe and is designed to comply with GDPR and other privacy laws.
Marketing and revenue teams use Animo Access to create branded event pages, manage RSVPs, sell tickets, and run check-in via QR codes. The platform supports various ticket setups, including free, paid, and approval-based private events, and offers VAT handling to charge the correct tax. Event contacts are stored in a single overview that connects directly to CRM and ATS tools.
Animo’s Activations module lets teams spin up QR flows for speaker slide downloads, raffles, giveaways, and promo codes in under a minute. Meetings and the Meeting Marketplace help attendees, partners, sponsors, and recruiters schedule 1:1 meetings around events. Together, these modules give teams a repeatable way to measure event ROI, track which activations perform best, and move from anecdotal feedback to data-driven event strategy.
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Best For
- Small Business
- Medium Business
- Large Enterprise
Animo Pricing
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Animo Features
- Event Registration
- Ticketing
- Attendee Management
- Calendar Management
- Booking Management
- Audience Analytics
- Engagement Tracking
- Mobile Access
- Unlimited custom forms
- QR activations
- 1:1 meeting pages
- Multiple meeting types
- Free tickets per event
- Ticket platform fees
- Lead limits
- Make.com integration
- API access
- Custom branding
- Attendee data capture
- Form field customization
- Automated confirmations
- Interactive activations
- Experience workflows
- Calendar integration
- Meeting scheduling
- Hosted meeting pages
- Meeting program management
- Marketplace publishing
- Booking approvals
- Participant profiles
- Capacity management
- Analytics dashboard
- Engagement insights
- Attendee tracking
- Exportable reports
- Mobile-friendly pages
- Team collaboration
Animo Integrations
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Make
Data Integration Software
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Animo Company Details
Company Name
Three Letter Company BV
Headquarters
Netherlands
Website
animo.co
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Animo supports conferences, speaking gigs, webinars, job fairs, trade missions, VIP dinners, demo days, and side events, for both organizers and attending teams such as exhibitors, sponsors, and speakers.
Teams create QR codes for slide downloads, raffles, giveaways, promo codes, and other activations. Attendees scan to access content through branded forms, and Animo stores the submitted information as structured, GDPR-compliant leads.
Animo Access lets organizers build event pages, manage RSVPs, sell tickets, set up free or paid events, and run approval-based private events, with QR-based check-in and VAT handling included.
Activations are prebuilt flows for things like downloads, giveaways, promos, and redirects that can be launched quickly and shared via QR. Each activation collects data through forms and ties every scan back to a specific event and campaign.
The Meeting Marketplace helps organizers and partners host 1:1 meetings between guests, exhibitors, sponsors, investors, or candidates. Participants onboard via shared links and book meetings that are linked back to events.
Animo connects guest and lead data directly to systems like CRM and ATS, so registrations, scans, and meetings automatically populate downstream tools for follow-up and reporting.
Animo assigns unique QR codes to events and activations, recording which scans and leads came from which event, session, or activation, so teams can compare performance and build data-driven event strategies.
Animo focuses on first-party, GDPR-compliant data collection and is built and hosted in Europe, with data centers located in Amsterdam, Netherlands.
Animo has Free, Starter, Business, and Enterprise plans, ranging from 1 to 20 included users and increasing lead limits, tickets, integration options, and API access at higher tiers. Plans are billed annually in euros with platform fees per paid ticket.
Because Animo is a cloud-based, web-accessible platform, teams can use phones, tablets, or laptops for scanning QR codes, checking in guests, managing activations, and monitoring performance during events.
