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Moz Pro is a comprehensive SEO platform delivering rank tracking, keyword research, site audits, and domain authority checkers to boost search visibility.
Moz Pro pricing starts at $39/month annually for Starter, scaling to $239/mo for Large agencies. The 7-day free trial includes MozBar Premium, unlimited reports, and 24/7 support—no credit card needed. Annual billing saves 20%, with flexible add-ons ($10/mo) for campaign overages.
Best rank tracking tools shine in Medium ($143/mo) and Large plans, offering 1,500–3,000 daily keyword updates and multi-site crawls.
No startup fees, scalable quotas, and transparent pricing make Moz Pro ideal for freelancers, SMBs, and agencies tracking SEO performance metrics.
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Compare Selected SoftwareMoz Pro Starter at $49/month is accessible for small businesses and freelancers just starting with professional SEO tools.
Moz gives bigger crawl budgets than competitors; Medium plan crawls 2M pages vs SE Ranking\'s 250K at same price.
Annual billing saves 20%; Starter drops to $39/mo, Medium to $143/mo, making long-term commitment more cost-effective.
Instead of forcing tier jump, add individual campaigns at $10/month, providing flexibility for growing SEO needs.
Moz offers full access 7-day free trial, not watered-down demo; allows real testing of crawl and link data.
API access at just $5/month vs competitors charging $499-$1,499; incredible value for developers and custom tools.
Moz Local $84/year bundles citation submissions to aggregators; competes with BrightLocal at $55/month.
Charges same as Semrush and Ahrefs but delivers significantly fewer capabilities and smaller backlink/keyword databases.
New subscribers get better deals than long-term customers; no renewal incentives or loyalty pricing to reward retention.
Medium plan tracks 1,500 keywords monthly vs Semrush\'s 3,000 at similar price; SE Ranking offers 2,000 cheaper.
Standard plan only tracks 300 keywords; most users recommend jumping to Medium ($179) immediately for real utility.
Extra user seats cost $25+ per month each; multi-user access becomes expensive vs fixed larger tier plans.
Moz Pro stands out as a leading SEO platform with tools for rank tracking, keyword research, site audits, and Domain Authority checks, helping users like marketers and agencies improve search performance.
If you’re searching for Moz Pro pricing, this in-depth review covers all plans, hidden costs, add-ons, and how it fits budgets for search engine rank tracking software or domain authority checkers.
Moz Pro pricing plans scale well for search engine optimization terms and performance metrics tracking.
| Plan Name | Monthly Price | Annual Price (per month) | Best For | Key Features |
|---|---|---|---|---|
| Starter | $49 USD | $39 USD | Beginners, solos | 1 user, 1 site, 50 keywords/mo, 20K pages crawled/mo, MozBar, keyword tools |
| Standard | $99 USD | $79 USD | Small teams | 1 user, 3 sites, 300 keywords/mo, 400K pages, backlinks, reports |
| Medium | $179 USD | $143 USD | Growing businesses | 2 users, 10 sites, 1,500 keywords/mo, 2M pages, branded reports |
| Large | $299 USD | $239 USD | Agencies | 3 users, 25 sites, 3,000 keywords/mo, 5M pages, full scale |
Prices exclude taxes; no startup fees listed. Monthly billing available but pricier—opt for annual to save 20%.
Perfect for individuals or freelancers exploring SEO glossary basics like domain authority checkers and simple rank tracking. Limits suit low-volume use, such as monitoring 50 keywords for one site, with MozBar for quick page insights. If you’re new to search engine rank tracking software, this keeps Moz Pro cost under $50/mo while covering essentials like site crawls up to 20K pages
Targets small businesses needing more data for SEO performance metrics. Handles 3 sites and backlink research, ideal for teams tracking competitor rankings or generating unlimited reports. Steps up from Starter for users ready to analyze search engine metrics without enterprise overhead.
Best for growing marketing teams managing multiple campaigns with tools like SEO reporting tools. Doubles users, expands to 10 sites, and adds branded reports—great for agencies sharing client dashboards on rank trackers or domain ratings. Balances features and Moz Pro pricing for mid-scale operations.
Suited for large agencies or enterprises demanding high quotas in best rank tracking tools. Supports 25 sites and massive crawls, perfect for comprehensive SEO audits and historical domain authority tracking across portfolios
Starter
✅ Keyword Research (priority suggestions, SERP analysis)
✅ Rank Tracking (50 keywords, daily updates)
✅ Site Crawl (20K pages/mo, technical fixes)
✅ MozBar Premium (on-page metrics like DA/PA)
✅ Page Optimization scores
❌ Backlink Research, Branded Reports, High limits
Standard
✅ All Starter + Backlink Research (top pages, anchors)
✅ Unlimited Scheduled Reports
✅ Competitor metrics, Alerts
✅ 24/7 Help Hub support
❌ Custom branding, Multi-user
Medium
✅ All Standard + Branded White-Label Reports/Templates
✅ Increased Keyword Tracking (1,500/mo), Crawls (2M/mo)
✅ Custom Dashboards, Priority Processing
✅ On-Page Optimization Grader
Large
✅ All Medium + Max Quotas (3,000 keywords, 5M crawls)
✅ 3 Users, 25 Sites
✅ Advanced Link Opportunities, Full Analytics
✅ Enterprise-grade scalability
Moz Pro excels in rank tracking tools and domain authority checkers across tiers, with higher plans unlocking SEO reporting tools like custom PDFs.
If you are looking for the best rank trackers or SEO performance metrics, this expanded Moz Pro pricing plans comparison helps you evaluate Moz Pro cost against quotas for keywords tracked, crawls, backlinks, and more.
You’ll see how each tier builds for needs from solo domain authority checkers to agency-level SEO reporting tools. Official details highlight progression, with add-on flexibility for overages.
| Feature Category | Starter | Standard | Medium | Large |
|---|---|---|---|---|
| Users | 1 | 1 | 2 | 3 |
| Sites/Campaigns | 1 | 3 | 10 | 25 |
| Keywords Tracked/mo | 50 (daily updates) | 300 | 1,500 | 3,000 |
| Crawls (pages/mo) | 20K | 400K | 2M | 5M |
| Backlink Research | ❌ | ✅ Unlimited (top pages, anchors) | ✅ Unlimited + opportunities | ✅ Unlimited + advanced metrics |
| Reports | Basic (PDF/CSV) | Unlimited Scheduled | Branded + Templates + Dashboards | All + Custom Alerts |
| MozBar | Premium (DA/PA on-page) | Premium | Premium + Grader | Premium + Grader |
| Support | 24/7 Help Hub | 24/7 Help Hub | Priority Support | Priority + Account Manager |
| Keyword Research | Basic (suggestions) | Full (SERP analysis) | Priority + Historical | Unlimited + Competitors |
| Page Optimization | ✅ Score | ✅ Score + Recs | ✅ Advanced Grader | ✅ Full Audit |
| Alerts | Basic | ✅ Custom | ✅ Advanced | ✅ Enterprise |
| Add-on Overages | $10/extra campaign | $10/extra campaign | Scalable | Highly Scalable |
Picture yourself as a freelancer just diving into SEO key terms—this plan fits perfectly with a domain authority checker and basic rank tracker for one site.
Track 50 keywords daily, crawl 20K pages for technical gaps, and use MozBar for instant DA/PA insights. No backlinks yet, but at this Moz Pro cost, it’s your low-risk entry to search engine performance metrics.
Ready to level up as a small business owner? Standard brings the depth with 300 keywords, backlink anchors/top pages, and unlimited scheduled reports—essential SEO reporting tools.
Triple your sites while keeping one user; custom alerts notify ranking drops. If search engine metrics matter, this tier justifies the bump in Moz Pro pricing.
For teams juggling campaigns, Medium is where rank tracking software truly shines. Handle 10 sites, 1,500 keywords, and 2M crawls; craft branded dashboards for clients. Priority keyword historical data and advanced graders elevate your SEO audits.
Many call it the sweet spot in Moz Pro pricing plans for balanced power.
Agencies, this one’s for you. Large crushes high-volume needs with 25 sites, max crawls, and enterprise alerts. Dive deep into competitor backlink opportunities and full audits.
Priority support plus a dedicated manager keeps things smooth, making it the go-to for pros in best rank trackers and domain authority tracking.
Ready to try before you buy? Start with the Moz Pro free trial: a full 7 days of unrestricted access to powerhouse tools like MozBar Premium for instant domain authority checkers, in-depth keyword research, precise rank tracking, comprehensive site crawls, link analysis, and round-the-clock 24/7 support from the Help Hub.
No credit card required upfront, and you can cancel anytime without hassle, perfect for testing if it fits your workflow for best rank trackers or SEO performance metrics.
During the trial, dive into everything from SERP analysis to custom reports, mimicking a paid Medium plan (e.g., $0 charged today, then $179/mo + applicable taxes post-trial).
No sneaky hidden startup fees or setup costs here. Moz Pro keeps onboarding straightforward. Post-trial billing auto-starts on your chosen plan, but switching is easy.
Annual billing is where smart buyers save big: lock in 20% off monthly rates across all tiers. Break it down:
Monthly plans offer flexibility (e.g., $49–$299) but cost more long-term, ideal if testing beyond trial.
Overages kick in scalably at $10/month per extra campaign slot (boosting keywords/sites), or $15–$50/month for additional crawl credits, great for seasonal spikes without upgrading fully.
No formal education or startup discounts advertised, but nonprofits and custom enterprise setups (5+ users) get tailored quotes via sales contact.
Taxes depend on location (e.g., VAT in EU, sales tax in US).
Bundle with Moz Local for geo-SEO add-ons ($10–$129/mo extra) or Moz API for integrations.
⭐ Best value for money: Medium—delivers optimal bang for buck with SEO reporting tools, high quotas for rank trackers (1,500 keywords), and branded outputs at just $143/mo annually. Perfect if you’re scaling beyond basics without enterprise spend.
🏆 Best for enterprise: Large—tames high-volume audits, domain authority checkers across 25 sites, and massive crawls with dedicated support. Agencies handling client portfolios swear by it.
Moz Pro strikes an impressive balance in a crowded field of search engine rank tracking software. Its quota-based tiers prevent overpaying for unused capacity, while add-ons like extra campaigns ($10/mo) offer surgical scalability, rarer than you’d think.
The 7-day trial is generous, giving real insight into daily rank updates and Domain Authority metrics that free tools can’t match.
Drawbacks?
Lower plans cap backlinks, so if link-building dominates, jump to Standard. Overall, for SMBs chasing SEO performance metrics, Medium’s $143/mo annual sweetens the deal with branded reports that impress clients.
Skip if you need ultra-cheap alternatives, but for reliable, all-in-one SEO audit tools, it’s a winner, especially with annual savings stacking up fast.
Solo users dipping into SEO key terms or basic domain authority checkers will thrive on Starter’s affordability in Moz Pro pricing.
Startups chasing growth pick Standard or Medium for robust rank tracking tools and performance metrics without bloat. Large teams dominate with Large’s capacity for SEO reporting tools and multi-site mastery.
Test the 7-day trial yourself.
Medium remains my top expert pick for blending powerhouse features with smart Moz Pro cost.
Great question! Annual plans range from $39/mo (Starter) to $239/mo (Large), saving 20% over monthly ($49–$299). Factor in add-ons like $10/mo for extra campaigns if you hit quotas. Perfect entry for budget-conscious SEO pros.
Jump in with a no-strings 7-day free trial: full access to MozBar, rank tracking, site crawls, keywords, and 24/7 support—no credit card upfront, cancel anytime. Use it to audit your site or track rankings risk-free.
Moz Pro\’s tracker shines with daily updates for 50–3,000 keywords (depending on plan). Medium and Large stand out for 1,500+ keywords plus smart alerts on drops—beats many standalone tools for integrated insights.
Every plan packs MozBar Premium for instant DA/PA checks on any page, plus domain analysis in audits. Test it free during trial—no extra cost, and it\’s more reliable than free checkers for ongoing SEO work.
Switch annual and pocket 20% off: think $120 saved on Starter, up to $720/year on Large ($432 on Medium). Monthly works for trials, but annual commits pay off big for long-haul rank trackers.
Hit limits? Add $10/mo per extra campaign slot (keywords/sites) or $15–50/mo for crawl boosts—super scalable, no startup fees or penalties. Keeps you flexible without forcing a pricier plan.
Starter gives basic PDFs; Standard unlocks unlimited scheduled reports; Medium+ adds branded dashboards and templates for client wow-factor. Export rankings, metrics, or audits effortlessly.
Go Large: supports 25 sites, 3 users, max quotas (3K keywords, 5M crawls), and priority support. Handles multi-client rank tracking and backlink research like a champ.
From Standard up, tap backlink research and domain analysis for trends over time. Pair with crawls to spot authority shifts—key for long-term SEO strategy.
Across all plans: rankings, crawl errors, alerts, reports scale by tier. Track metrics like visibility scores or competitor gaps seamlessly.
Aim for 40+ to compete; 50–60 crushes niches, 70+ dominates. Moz Pro\’s MozBar benchmarks yours against rivals instantly—trial it to see.
Moz covers the glossary: DA (authority predictor), PA (page strength), SERPs (results pages). Tools teach via audits/resources—newbies to pros covered.
Wins on all-in-one audits (crawls + links + ranks); quotas beat basics like free Google tools. Trial stacks it against Ahrefs/SEMrush directly.
Use Standard+ backlink tools for trends; no dedicated history viewer, but exports pair with spreadsheets. Great for proving ROI.
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