Tekpon Awards 2024 Winners | Marketers of the Year
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The “Marketers of the Year” award shines a light on those who have mastered the art of marketing and transformed it into an extraordinary craft. And we couldn’t miss it at the Tekpon Awards, as we have a lot of great lights in the SaaS industry.
A marketer is the visionary sculptor of brand identities, the mastermind behind compelling narratives that captivate audiences and spark connections. Their role is a harmonious blend of art and science, where creativity meets data-driven strategy. From conducting in-depth market research to devising groundbreaking campaigns, marketers are the alchemists who turn insights into impactful stories, creating meaningful engagement and driving brand loyalty.
Without any other storytelling, let’s meet the winners of this Award.
Olga Andrienko | VP of Brand & Marketing @ Semrush
Olga Andrienko is the Vice President of Brand and Marketing at Semrush. In her role, Olga oversees and drives the company’s global brand and marketing strategies. Known for her expertise in digital marketing, Olga has contributed significantly to Semrush’s growth through innovative marketing campaigns, strategic brand positioning, and effective team leadership. She also has a wealth of experience managing international marketing efforts and is recognized for her ability to build and nurture strong brand identities.
Bianca Dragan | Head of Brand & Marketing @ Paddle
Bianca Dragan is the Head of Brand & Marketing at Paddle, where she leads the company’s branding and marketing initiatives. In this role, Bianca is responsible for developing and executing strategies that enhance Paddle’s brand visibility, strengthen its market position, and drive customer engagement. She brings a wealth of experience in digital marketing, brand management, and strategic communications, playing a pivotal role in Paddle’s growth and success.
Emilia Korczynska | Head of Marketing @ Userpilot
Emilia Korczynska is the Head of Marketing at Userpilot, a role in which she is responsible for leading the company’s marketing strategies, driving brand growth, and expanding Userpilot’s market presence. With a strong background in digital marketing, Emilia brings extensive experience in content creation, demand generation, and brand management. She is known for her ability to craft compelling marketing campaigns that resonate with target audiences and generate significant engagement.
