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AdGuard

Tekpon Score
9.1

AdGuard Pricing

AdGuard is a leading ad-blocking software that enhances your browsing experience by blocking intrusive ads, trackers, and malicious content. Available across multiple platforms, including Windows, macOS, iOS, and Android, AdGuard offers flexible pricing plans to cater to different user needs. Whether you’re looking for protection on a single device or multiple devices, AdGuard provides monthly, annual, and lifetime subscription options. The lifetime license is a standout choice, offering long-term savings for users who prefer a one-time payment. AdGuard also offers a 14-day free trial, allowing users to test premium features before committing to a plan.

AdGuard Plans

Annual (Personal)

$2.49For 3 devices
Monthly

Lifetime (Personal)

$79.99 For 3 devices
One Time Fee

Annual (Family)

$5.49 For 9 devices
Monthly

Lifetime (Family)

$169.99For 9 devices
One Time Fee
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Ana Maria Stanciuc

When considering AdGuard, one of the leading software for ad blocking and privacy protection, it’s essential to understand the different pricing structures, features, and packages the platform offers. This guide aims to break down AdGuard’s pricing in a clear, detailed manner that helps potential users determine which option best fits their needs. From individual users to families and enterprises, AdGuard provides flexibility in its plans.

Overview of AdGuard Pricing Plans

AdGuard offers multiple pricing tiers based on the type of protection you need. Whether you want to secure a single device, multiple devices, or need lifetime access, there are options tailored to your requirements. Below are the main pricing packages:

  1. Monthly or Yearly Subscriptions – Pay for AdGuard services based on the duration you require.
  2. Lifetime License – Pay once and have lifetime access to AdGuard features.
  3. Family and Multiple Devices Plans – Bundle protection across devices with a family subscription.

AdGuard also offers free versions and trials for those who want to experience its features before committing to a plan.

Let’s dive into the specific pricing structures.

AdGuard Free Version

AdGuard provides a free version of its software, which includes basic ad-blocking functionality. However, the free version has limitations compared to the premium packages. It mainly focuses on blocking ads within web browsers, but does not extend protection to the entire network or offer additional features like privacy filters, parental controls, or advanced tracking protection.

Main features of the Free Version:

  • Basic ad blocking for browsers
  • No access to full privacy protection tools
  • Lacks cross-device synchronization
  • Limited customer support

The free version is a good starting point for users who primarily want to test AdGuard’s capabilities or need minimal ad-blocking functionality for personal browsing.

AdGuard Premium Plans

AdGuard Personal Subscription

The Personal Subscription is ideal for individual users who need ad-blocking and privacy features on a limited number of devices. This subscription plan offers two pricing options:

Monthly Subscription

  • Starting at around $2.49 per month
  • This plan gives you full access to AdGuard’s advanced features for the duration of the subscription. It’s a flexible choice for those who want to avoid long-term commitments and prefer monthly payments.

Yearly Subscription

  • Starting at around $29.88 per year (which breaks down to approximately $2.49 per month when billed annually)
  • Users can save up to 50% by opting for the yearly subscription, compared to the monthly plan. This makes it a better option for those who are satisfied with AdGuard and want to commit for the long term.

What’s included in the Personal Subscription:

  • Ad blocking on multiple platforms (browsers, apps, and more)
  • Privacy protection tools (anti-tracking, anti-phishing, etc.)
  • Parental controls Protection on up to 3 devices 24/7 premium customer support

AdGuard Family Subscription

For households with multiple devices or family members needing protection, the Family Subscription offers more value. This plan includes coverage for up to 9 devices, making it ideal for families who want to secure their privacy and block ads across all platforms.

Yearly Subscription:

  • Priced at around $64.99 per year for up to 9 devices
  • Significant savings are available when choosing the yearly plan over the monthly alternative. This package is designed for families who use multiple devices like desktops, laptops, smartphones, and tablets.

What’s included in the Family Subscription:

  • Ad blocking on multiple platforms (browsers, apps, etc.)
  • Enhanced privacy tools (anti-tracking, DNS filtering)
  • Parental controls for all devices Up to 9 devices covered under a single subscription
  • 24/7 premium customer support Cross-device synchronization

AdGuard Lifetime License

If you prefer a one-time payment rather than ongoing subscriptions, AdGuard offers a Lifetime License. This option provides permanent access to AdGuard’s premium features without the need for monthly or yearly payments.

Lifetime License for 3 Devices:

  • Priced at around $79.99 for a lifetime license, which covers 3 devices.
  • This license offers excellent value for individuals or families who want long-term protection without recurring fees.

Lifetime License for 9 Devices:

  • Priced at $149.99, this plan covers 9 devices and is perfect for larger households.

What’s included in the Lifetime License:

  • All features from the premium subscription plans, including ad blocking, privacy tools, parental controls, and cross-device synchronization.
  • Lifetime customer support and software updates.
  • A one-time purchase that eliminates the need for ongoing payments.

The lifetime license is the best value for those committed to using AdGuard long-term, as it provides indefinite access at a one-time cost.

AdGuard Business and Enterprise Solutions

AdGuard also caters to businesses looking for large-scale ad blocking and privacy protection solutions. The enterprise pricing model is more tailored, depending on the size of the organization and the number of devices that require coverage.

Custom Pricing:

  • AdGuard offers flexible and scalable solutions for businesses, with pricing dependent on the specific needs of the organization. To get a quote, businesses can contact AdGuard’s sales team directly.

What’s included in the Business/Enterprise Subscription:

  • Centralized management of ad-blocking and privacy tools
  • Tailored solutions for larger networks and multiple devices
  • Priority customer support Enhanced reporting and analytics tools
  • Customizable privacy settings

Key Features Across All Plans

Regardless of which plan you choose, all AdGuard users benefit from core features designed to enhance privacy and eliminate unwanted ads. These features include:

  • Ad Blocking: Blocks banners, pop-ups, and video ads across browsers, apps, and games.
  • Privacy Protection: Includes anti-tracking and anti-phishing tools to guard your personal data.
  • Parental Controls: Filters and blocks inappropriate content for younger users.
  • Anti-Tracking: Prevents third parties from tracking your online activities.
  • Customizable Filters: Lets users tailor the ad-blocking experience by choosing from a range of filters based on their preferences.

Free Trial of AdGuard Premium

For users interested in exploring the full capabilities of AdGuard before committing to a plan, the company offers a 14-day free trial of its premium services. This trial allows users to experience all the premium features, including advanced ad blocking, privacy protection, and parental controls, without any upfront payment.

Conclusion AdGuard offers a variety of pricing plans to meet different needs—from individuals seeking personal protection to families and businesses requiring coverage across multiple devices.

The software’s flexible pricing structure ensures that users only pay for the features and coverage they need, with significant savings available through yearly and lifetime plans. With its extensive features, including ad blocking, privacy protection, and parental controls, AdGuard stands out as one of the top choices for those seeking comprehensive online protection.

Whether you’re looking for a basic free version or complete protection for your entire household, AdGuard’s pricing plans are designed to provide value and flexibility.

AdGuard offers several pricing options based on the number of devices and the length of the subscription:

  1. Monthly Subscription:
    • 1 device: $2.49/month
    • 3 devices: $7.49/month
  2. Annual Subscription:
    • 1 device: $29.88/year
    • 3 devices: $74.88/year
  3. Lifetime License:
    • 1 device: $79.99 (one-time payment)
    • 3 devices: $149.99 (one-time payment)
    • 9 devices (Family Plan): $349.99 (one-time payment)

AdGuard also offers a 14-day free trial for all its premium plans, so users can explore its features before committing. For more devices or customized plans, you can explore their business solutions.

Yes, AdGuard offers a free version of its software. The free version provides basic ad-blocking features but has certain limitations compared to the premium versions. It primarily focuses on blocking ads within web browsers and lacks the more advanced tools available in the paid versions, such as full privacy protection, parental controls, or network-wide protection.

Here’s what you get with the AdGuard Free Version:

  • Basic ad-blocking: Blocks ads in web browsers, including banners, pop-ups, and video ads.
  • Limited privacy protection: It does not include the full suite of privacy tools such as anti-tracking or anti-phishing features.
  • No parental controls: The free version does not offer content filtering for younger users.
  • Limited customer support: Users of the free version do not have access to premium-level customer support.

This free version is a good option if you\’re looking for minimal ad-blocking capabilities and want to get a sense of how AdGuard works before committing to a paid subscription. For more comprehensive protection and features, users often opt for one of the premium plans or the 14-day free trial of the premium version to explore all of AdGuard’s functionalities.

  • Simply download and install AdGuard on your device.
  • Choose the premium version, and you will automatically be enrolled in the free trial.
  • After the trial ends, you can decide whether to continue with a paid subscription or downgrade to the free version.

Authors

Ana Maria Stanciuc

Writer

Ana Maria Stanciuc

Head of Content & Editor-in-Chief @ Tekpon
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Creative Content Chief

Ana Maria Stanciuc is a highly skilled writer and content strategist with 10+ years of experience. She has experience in technical and creative writing across a variety of industries. She also has a background in journalism.
Ana Maria Constantin

Editor

Ana Maria Constantin

CMO @ Tekpon
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Chief Marketing Officer

Ana Maria Constantin, the dynamic Chief Marketing Officer at Tekpon, brings a unique blend of creativity and strategic insight to the digital marketing sphere. With a background in interior design, her aesthetic sensibility is not just a skill but a passion that complements her expertise in marketing strategy.

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