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Google Cloud

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Google Cloud Pricing

Google Cloud offers flexible and transparent pricing to suit businesses of all sizes, from startups to enterprises. With options including a free tier, pay-as-you-go model, sustained use discounts, and committed use contracts, Google Cloud ensures cost-efficiency and scalability.

Key services like Compute Engine, Cloud Storage, BigQuery, and Kubernetes Engine are covered, with detailed cost management tools available.

By leveraging Google Cloud’s pricing calculators and optimization strategies, businesses can effectively manage expenses and maximize their cloud investment.

Google Cloud Plans

Free Tier

Free
  • $300 in free credit for new customers
  • 20+ products with free tier
  • Compute Engine: 1 f1-micro instance per month
  • Cloud Storage: 5 GB of regional storage
  • BigQuery: 1 TB of queries per month
  • Cloud Functions: 2 million invocations per month
  • Google Kubernetes Engine: Free management for one zonal cluster
  • Cloud Pub/Sub: 10 GB of messages per month

Pay-As-You-Go

$0.04019148
/vCPU hour
  • e2-micro: $0.0076 per hour
  • n1-standard-1: $0.0475 per hour
  • n2-standard-2: $0.0632 per hour
  • Preemptible VMs: Up to 80% discount on standard VMs
  • NVIDIA Tesla K80: $0.45 per hour
  • NVIDIA Tesla P100: $1.46 per hour
  • NVIDIA Tesla V100: $2.48 per hour
  • Standard Storage: $0.020 per GB per month
  • Nearline Storage: $0.010 per GB per month
  • Coldline Storage: $0.004 per GB per month
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Ana Maria Constantin

Google Cloud Pricing Overview
Google Cloud offers a diverse range of pricing options tailored to meet the needs of various businesses, from startups to large enterprises. Below, you’ll find a comprehensive overview of Google Cloud’s pricing structure, including their free tier, pricing packages, and key features of each plan.

Google Cloud Free Tier & Free Trial Review

Google Cloud offers a comprehensive Free Program designed to help both new and established users explore and evaluate its wide range of services. This program includes a 90-day, $300 Free Trial, a Free Tier with ongoing no-cost access to specific resources, and additional credits for the Google Maps Platform.

90-Day, $300 Free Trial

The 90-day Free Trial provides new users with $300 in Cloud Billing credits, which can be used for any Google Cloud services, including Google Maps Platform. To be eligible, users must have never been a paying customer and must provide a payment method for identity verification. The trial starts automatically upon signup and ends when the credits are exhausted or 90 days have passed. During the trial, certain actions, like adding GPUs or creating Windows Server instances, are restricted.

  • Credits: New customers receive $300 in free credits to use on any Google Cloud services.
  • Validity: The credits are valid for 12 months from the date of activation.
  • Usage: These credits can be applied to any Google Cloud services, including computing, storage, and machine learning.

Free Tier products

The Free Tier products offer limited usage of certain Google Cloud services without any cost. This is ideal for low-usage applications or for developers who want to test the platform over an extended period. Key services included are:

  • Compute Engine: 1 f1-micro instance per month
  • Cloud Storage: 5 GB of regional storage
  • BigQuery: 1 TB of queries per month
  • Cloud Functions: 2 million invocations per month
  • Google Kubernetes Engine: Free management for one zonal cluster
  • Cloud Pub/Sub: 10 GB of messages per month

…and more.

The Free Tier is available to all users and does not count against Free Trial credits. Resources are provided at intervals (usually monthly), and the limits do not roll over.

Google Maps Platform Credits

Google Maps Platform users receive a recurring $200 monthly credit for each Maps-related Cloud Billing account. This helps offset costs for Maps, Routes, and Places services.

Program Coverage and Restrictions

Free Trial credits cover most Google Cloud resources but exclude actions like adding GPUs, requesting quota increases, and creating specific types of VM instances. The Free Tier provides ongoing access to limited resources across various services, which are not charged against Free Trial credits.

Google Cloud’s Free Program, comprising the 90-day Free Trial and ongoing Free Tier, offers a risk-free way to explore and utilize its cloud services. With tools for cost estimation and management, users can effectively control expenses while benefiting from Google Cloud’s robust infrastructure. Whether you’re a new user looking to test the waters or an established business aiming to explore new innovations, Google Cloud’s Free Program provides a valuable starting point.

Pay-As-You-Go

Google Cloud’s pay-as-you-go model offers flexibility and cost efficiency by charging users only for what they use. This pricing model is beneficial for businesses with fluctuating workloads and allows precise cost management.

Key Services and Pricing

Compute Engine

Virtual Machines (VMs):

  • e2-micro: $0.0076 per hour
  • n1-standard-1: $0.0475 per hour
  • n2-standard-2: $0.0632 per hour
  • Preemptible VMs: Up to 80% discount on standard VMs

GPUs:

  • NVIDIA Tesla K80: $0.45 per hour
  • NVIDIA Tesla P100: $1.46 per hour
  • NVIDIA Tesla V100: $2.48 per hour

Cloud Storage

  • Standard Storage: $0.020 per GB per month
  • Nearline Storage: $0.010 per GB per month
  • Coldline Storage: $0.004 per GB per month
  • Archive Storage: $0.0012 per GB per month

BigQuery

  • On-Demand Pricing: $5 per TB of data processed
  • Flat-Rate Pricing: Starts at $10,000 per month for 500 slots

Google Kubernetes Engine (GKE)

  • Standard Clusters: $0.10 per cluster per hour
  • Autopilot Mode: $0.10 per cluster per hour plus resource usage costs

Cloud SQL

MySQL/PostgreSQL:

  • db-f1-micro: $0.0157 per hour
  • db-n1-standard-1: $0.0475 per hour

SQL Server:

  • db-custom-1-3840: $1.5216 per hour
  • db-custom-2-7680: $3.0432 per hour

Cloud Functions

  • Invocations: $0.40 per million invocations (first 2 million free per month)
  • Compute Time: $0.0000025 per GB-second (first 400,000 GB-seconds free per month)

Cloud Run

  • Requests: $0.40 per million requests
  • CPU: $0.000024 per vCPU-second
  • Memory: $0.0000025 per GB-second

App Engine

Standard Environment:

  • F1 instance: $0.05 per hour
  • B1 instance: $0.07 per hour

Flexible Environment:

  • vCPU: $0.0526 per vCPU/hour
  • Memory: $0.0071 per GB/hour

Cloud Pub/Sub

  • Message Delivery: $0.40 per million messages
  • Message Ingestion: $0.05 per GB

Cloud Spanner

  • Node: $0.90 per node per hour
  • Storage: $0.30 per GB per month
  • Backup: $0.10 per GB per month

Cloud Bigtable

  • Instance (SSD): $0.65 per node per hour
  • Instance (HDD): $0.26 per node per hour
  • Storage (SSD): $0.17 per GB per month
  • Storage (HDD): $0.026 per GB per month

Cloud Translation

  • Basic Translation: $20 per million characters
  • Advanced Translation: $80 per million characters

Cloud Vision

  • Label Detection: $1.50 per 1,000 images
  • OCR: $1.50 per 1,000 pages
  • Face Detection: $1.50 per 1,000 images

Vertex AI

  • Training: $0.49 per training hour
  • Prediction: $0.10 per 1,000 predictions
  • Managed Datasets: $0.20 per dataset hour

Sustained Use Discounts

Google Cloud offers sustained use discounts automatically when you run specific Compute Engine resources for a significant portion of the billing month. Discounts increase with usage, providing savings of up to 30%.

Committed Use Contracts

For businesses with predictable workloads, committed use contracts provide substantial savings in exchange for a one- or three-year commitment. Discounts can reach up to 57% off regular on-demand pricing.

Google Cloud Pricing Calculators and Cost Management Tools

To assist users in estimating costs and managing their budgets effectively, Google Cloud offers several tools:

Pricing Calculator

The Google Cloud Pricing Calculator allows users to estimate their monthly costs based on the services and resources they plan to use. This tool provides a detailed breakdown of costs, making it easier to plan and optimize expenses.

Cost Management Tools

  • Billing Reports: Detailed reports on your spending across various services.
  • Budgets and Alerts: Set budgets for your projects and receive alerts when spending exceeds your defined thresholds.
  • Cost Allocation: Allocate costs to different departments or teams within your organization for more precise financial tracking.

Google Cloud Cost Optimization Strategies

Google Cloud also provides best practices and strategies for cost optimization:

  • Right-sizing Resources: Regularly review and adjust your resource allocations to avoid over-provisioning.
  • Use Preemptible VMs: Preemptible VMs are significantly cheaper than regular VMs and are ideal for fault-tolerant workloads.
  • Leverage Storage Classes: Utilize different storage classes (Standard, Nearline, Coldline, Archive) based on your data access patterns.
  • Committed Use Contracts: Commit to a one- or three-year term to receive substantial discounts.

Google Cloud Pricing Summary

Google Cloud’s pricing structure is designed to offer flexibility, transparency, and cost savings to businesses of all sizes. Whether you are just starting with the 12-month free trial and Always Free tier, or you require more advanced features with pay-as-you-go pricing, sustained use discounts, or committed use contracts, Google Cloud provides a comprehensive set of options to meet your needs.

By leveraging Google Cloud’s pricing calculators and cost management tools, businesses can effectively plan and control their cloud expenses, ensuring they only pay for what they use. For those with predictable workloads, committed use contracts offer an excellent way to achieve significant savings. With a range of cost optimization strategies, Google Cloud empowers users to maximize their budget and achieve more with their cloud investment.

Google Cloud Pricing Frequently Asked Questions (FAQs)



Google Cloud offers a free tier which includes limited access to many common services and a $300 credit for new users, which can be used across all Google Cloud services and products during the first 90 days.


The cost of Google Cloud varies widely depending on the services used. It operates on a pay-as-you-go pricing model, so costs are based on the specific resources consumed by a user. Some services are billed by the minute or second, providing flexibility and cost control.


Google Cloud can be perceived as expensive due to its high-performance capabilities and extensive features that cater to enterprise-level needs. However, Google provides various discounts, such as sustained-use and preemptive instance discounts, which can help lower costs.


The free tier for Google Cloud is available indefinitely for the services that are part of the free tier. Additionally, new users receive $300 in credits for the first 90 days to explore and use any Google Cloud services.


Pricing for 100GB of standard storage on Google Cloud typically starts at around $2.60 per month, but this can vary based on the data’s location and usage patterns.


Google Cloud’s costs vary based on usage, with no upfront costs. It utilizes a pay-as-you-go model, meaning you pay only for the compute resources you use, with various pricing plans available for different services and resources.


Google Cloud storage pricing varies by the storage class (Standard, Nearline, Coldline, Archive, and Regional) and usage (storage amount, operations, and data retrieval). For standard multi-regional storage, costs start from approximately $0.026 per GB per month. These costs can change based on data retrieval rates and operational use.

Authors

Ana Maria Constantin

Writer

Ana Maria Constantin

CMO @ Tekpon
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Chief Marketing Officer

Ana Maria Constantin, the dynamic Chief Marketing Officer at Tekpon, brings a unique blend of creativity and strategic insight to the digital marketing sphere. With a background in interior design, her aesthetic sensibility is not just a skill but a passion that complements her expertise in marketing strategy.

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