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SuperSend is a cold email and outbound automation platform designed for teams that need to send high-volume campaigns across email and LinkedIn. The tool centralizes campaign creation, sequencing, inbox management, warmup automation, and performance tracking. Its infrastructure supports both self-serve plans for lower volumes and an enterprise-grade Relay platform for companies sending millions of emails each month.
The platform offers coordinated multistep sequences combining email and LinkedIn actions, along with an integrated Super Inbox for managing responses in one place. Deliverability-focused features such as automated warmup, domain rotation, SMTP options, and monitoring tools help maintain sender reputation. Teams can create conditional logic flows, use workspaces for collaboration, and access analytics across all outbound activities.
SuperSend also provides add-ons for scaling infrastructure, including dedicated inboxes, domains, and additional email or contact volumes. For enterprise users, SuperSend Relay automates backend systems, offers dedicated SMTP clusters, and includes 24-hour activation with mission-critical support. This makes the platform suitable for teams growing outbound operations or companies running large-scale cold email programs.
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Company Name
SuperSend, Inc.
Headquarters
United States
Website
supersend.io
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Compare Selected SoftwareSuperSend is a multi-channel outbound automation platform built for teams that want to scale cold email, LinkedIn outreach, and inbox management without dealing with technical infrastructure. Instead of stitching together multiple tools, SuperSend centralizes sequencing, deliverability protection, warm-up, and unified reply handling in one place.
It’s ideal for growth teams, agencies, and B2B outbound sellers who need reliable sending volume and automation – without hiring engineers to manage SMTPs, domains, or warm-ups. As campaigns grow, teams can layer on additional inboxes, domains, or sending blocks to keep performance high while protecting brand reputation.
Most outbound tools leave deliverability up to the user, but SuperSend automates the heavy lifting. It uses rotating inboxes, domain isolation, automated warm-up, bounce and blocklist monitoring, sequencing safeguards, and ongoing reputation checks to prevent sender burnout.
This means your campaigns run across protected domains and inboxes – not your company’s primary domain – dramatically lowering the risk of spam placement or domain damage. For teams ramping from thousands to hundreds of thousands of monthly sends, SuperSend’s deliverability engine helps maintain stable open rates and inbox placement without requiring manual configuration or deliverability expertise.
SuperSend pricing is structured so teams start small and add only the infrastructure they need.
Self-serve plans include:
As campaigns perform, teams can expand capacity with low-cost add-ons like:
For companies sending 1M+ emails/month, the Enterprise (SuperSend Relay) platform includes custom email volume, dedicated deliverability infrastructure, compliance controls, and 24-hour activation.
Traditional sales engagement platforms (Outreach, Salesloft, Gong Engage) focus on enterprise workflows and large sales teams. Email infrastructure tools (SendGrid, Mailgun, Resend) focus on transactional email, not outbound cold campaigns.
SuperSend stands apart by combining sales sequencing + inbox automation + deliverability infrastructure in one engine. You get multi-channel campaigns (email + LinkedIn), warm-up, rotation, domain safety, and AI-assisted inbox management, features you would normally need 3-4 tools to replicate.
It’s built specifically for outbound teams who need reliable volume and rapid scaling, not marketing blasts or enterprise CRM processes.
Yes – SuperSend is built intentionally for non-technical users. Instead of asking teams to configure IP pools, monitor DNS records, or manage SMTP performance, SuperSend handles backend systems automatically.
Teams simply choose a plan, connect inboxes, and start building sequences. As outreach scales, SuperSend recommends when to add domains, inboxes, or warm-up adjustments.
This makes it especially useful for agencies, founders, and sales teams who want high send volume without hiring deliverability experts or managing complicated infrastructure.
Absolutely. SuperSend’s multi-workspace structure and automated infrastructure scaling make it ideal for agencies running outbound for multiple clients.
Each workspace can have its own domains, inboxes, warm-ups, and sending rules – keeping clients separate and safe. Deliverability safeguards ensure that one client’s mistakes don’t damage another’s reputation.
Agencies also benefit from unified inbox monitoring, LinkedIn automation, and the ability to add low-cost inboxes or domains as campaigns expand. For high-volume agencies, Enterprise (SuperSend Relay) supports millions of emails per month with dedicated support and custom infrastructure.
SuperSend differs by combining sequencing, deliverability automation, inbox rotation, warm-up, and LinkedIn actions into a unified platform – eliminating the need to glue multiple tools together.
Smartlead and Instantly are strong for email volume, but they require more manual setup for warm-up, inbox management, and deliverability tuning. Clay is a data-enrichment engine, not an outreach platform.
SuperSend’s advantage is that it automates the operational layer needed to scale safely. Teams can add domains, inboxes, or SMTP infrastructure as they grow, while SuperSend handles backend systems automatically. For teams wanting true “set-and-scale” outbound without juggling 3–5 tools, SuperSend offers a more complete, efficient workflow.
SuperSend Relay (the Enterprise platform) provides full cold email infrastructure, engineered specifically for companies sending millions of emails per month.
Relay includes:
SuperSend isolates outbound activity from your primary business domain by running campaigns on dedicated sending domains, rotated inboxes, and automated warm-up schedules.
As sending volume increases, SuperSend automatically distributes load across multiple inboxes and domains to prevent reputation spikes, a major cause of spam filtering. It also monitors bounce rates, blocklists, and reputation shifts in real time, adjusting send patterns proactively.
This layered protection ensures your company’s real domain stays safe, even at high volume. For teams scaling from 10k to 1M+ monthly emails, domain isolation + rotation is essential, and SuperSend automates it at every step.
Yes, SuperSend is built for teams with zero technical deliverability knowledge.
Startups often struggle with DNS configuration, warm-up best practices, or understanding sender reputation. SuperSend removes these barriers by handling warm-up automatically, recommending when to add inboxes or domains, and monitoring deliverability signals in the background.
Startups can simply connect inboxes, build sequences, and let the platform optimize sending behavior. As volume grows, SuperSend guides users on when infrastructure upgrades are needed, meaning even non-technical founders can safely scale outbound without risking domain health.
SuperSend works across multiple outbound functions, but excels in:
SuperSend’s flexible sequencing and safeties make it suitable for any workflow centered on high-volume outreach and personalized follow-up
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