Digital contracts that make work faster, and life easier

In this insightful episode of the Tekpon SaaS Podcast, hosted by Cristian Dina, Anand Nambiar, Head of Growth Marketing at Oneflow, delves into the transformative world of AI-based contract management software.

What does Oneflow do?

As Anand articulates, Oneflow simplifies the otherwise cumbersome process of handling contracts, making it streamlined and efficient across all stages—from pre-signing to post-signing. This episode unpacks how Oneflow revolutionizes contract management and shares valuable insights for businesses and marketing professionals.

Anand begins by introducing Oneflow’s core mission: to make contracts easy and eliminate administrative work, allowing teams to focus on their primary responsibilities. For example, sales teams can devote more time to selling and hiring teams to recruit rather than being bogged down by the minutiae of contract management. Oneflow stands out for its comprehensive functionality, enabling users to close deals faster and save on monthly administrative costs through seamless integration with any CRM tool.

One memorable highlight is Oneflow’s shift from static PDFs to dynamic contracts. Anand emphasizes the importance of this transformation because static contracts, often stored as images or PDFs, are not data-rich and lack comprehensive structuring. On the other hand, dynamic contracts capture essential data, making them more functional and easier to manage.

Cristian and Anand discuss Oneflow’s popular features, such as extensive contract templates and live editing. The live editing feature, notable for its real-time adaptability, addresses the frequent back-and-forth edits and version control issues commonly experienced in contract negotiations.

In Oneflow, all changes are consolidated into a single, live document, reducing email clutter and confusion over different contract versions. Furthermore, Oneflow offers seamless integration across various teams—HR, procurement, or sales—ensuring that all departments work within a unified tool.

Another critical feature mentioned is the AI module, encompassing AI Assist, AI Review, AI Search, and more. These features enhance contract management by facilitating contract creation, compliance checks, and efficient searching capabilities within the platform.

B2B SaaS growth marketing tips

Regarding the target audience, Anand states that Oneflow is most suitable for businesses with many contracts. This includes mid-market and large enterprises and SMBs with 20 to 50 employees. Oneflow’s pricing model is tiered into four plans: Free, Essentials, Business, and Enterprise. Each plan is tailored to varying needs and features accessibility.

Addressing the competitive landscape, Anand underscores Oneflow’s differentiation by focusing on dynamic contracts. While many competitors still rely on static, image-based contracts, Oneflow’s approach allows businesses to extract actionable insights from their contract data—essential in today’s data-driven environment. He notes the evolving market dynamics influenced by global events and economic conditions and emphasizes the need for efficient, unified tools to enhance business operations.

Towards the end, Anand discusses his new podcast, “The Growth Marketer,” which provides actionable marketing insights and strategies. He concludes by expressing his enthusiasm for tools like HockeyStack, which offers profound insights into the customer journey and marketing impact.

In summary, this episode offers an enlightening exploration of Oneflow’s innovative approach to contract management. It provides actionable advice for businesses and marketers on optimizing efficiency and staying ahead in the dynamic SaaS landscape.