Sprint through security audits without breaking their stride
In this enlightening episode of the Tekpon SaaS Podcast, host Cristian Dina welcomes the VP of Marketing and Growth at Sprinto, Pritesh Vora, for an engaging conversation about effortlessly navigating security audits. Sprinto, a B2B SaaS platform, is revolutionizing the compliance automation landscape by streamlining what was once a cumbersome process for enterprises. Pritesh shares how the platform reduces the busy work associated with security compliance, such as collecting evidence and understanding compliance requirements, ultimately empowering businesses to clear their audits quickly and efficiently.
The guest begins by outlining the company’s principle of maintaining an open door policy. By valuing transparent communication and actively seeking employee feedback, he underscores that Sprinto holds a firm footing in continuously improving operational processes. Rooted in collaboration, the company has garnered the trust and support of notable investors such as Axel, Elevation, and Bloom through its series A funding round.
Regarding Sprinto’s unique selling proposition, Pritesh notes its unyielding dedication to customer success and its rapid product development cycle, which allows it to adapt quickly to the ever-evolving industry. The tech platform eases the pain points of compliance audits for small to mid-size businesses, boasting a significant reduction in time from an industry average of 9 to 12 months down to a mere 3 to 4 weeks to achieve compliance.
Sharing pearls of wisdom for engineers aspiring to venture into sales or marketing, Pritesh suggests diving in, utilizing vast online information, and even volunteering to assist these departments as pathways to learning. In line with Sprinto’s mission, he offers a helping hand to those needing assistance with cyber compliance and automated solutions, even welcoming connections on LinkedIn.
Drawing from the rich experience of co-founding a startup that eventually laid the groundwork for Sprinto, Pritesh reflects on the most significant takeaway of his entrepreneurial journey – the significance of clarity in communication. He delves into the compounding impact of aligning the team around common goals early in their trajectory. This clarity has aided Sprinto in rapidly attracting its initial customers, partly through the founders’ previous startup connections and judiciously using paid media within the vibrant SaaS ecosystem in India.
As the episode concludes, Cristian reflects on the breadth of topics covered and the invaluable perspectives Pritesh has provided, solidifying Sprinto’s place as a disruptive force and making headway in adding simplicity and velocity to the traditionally tedious security audit process.
