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Keap Pricing Reviews for 2025

Powerful CRM, Sales & Marketing Automation.
User Score:
4.2/5

Score is based on User Sentiment from reviews and public chatter. We weight volume, recency, and consistency, then normalize to 5.

See our Methodology.
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Keap Pricing

Keap offers CRM and marketing automation software for small businesses.

The “Pro” plan costs $199/month, with an option to save 20% on annual billing. It includes 1500 contacts, 2 users, and features like email marketing, sales automation, and a dedicated phone line.

The “Max” plan is $289/month, encompassing all “Pro” features plus advanced reporting and lead scoring. It offers 2500 contacts and 3 users.

Both plans have additional costs for Keap Onboarding Services for new customers.

There’s also a “Max Classic” for advanced needs. Subscriptions come with U.S.-based support, migration services, and coaching options.

A 14-day free trial is available.

Pricing verified by the Tekpon Team Updated regularly

Keap Plans

Keap Pro

$199
per 2500 contacts
Monthly
Features included:
  • 2500 contacts and 2 users
  • Additional users are $29 each
  • Email marketing
  • Sales & marketing automation
  • Dedicated phone line (US & Canada)
  • Automated lead capture & follow-up
  • Lead & client management (CRM)
  • Appointments
  • Sales pipeline & analysis
  • Quotes, invoices & payments
  • Landing pages & online sales
  • Text marketing

Keap Max

$249
per 2500 contacts
Monthly
Features included:
  • Includes everything in Keap Pro, plus:
  • Promo codes & upsells
  • Marketing Analytics

Keap Max Classic

On Request

Former Infusionsoft

Features included:
  • Includes everything in Keap Max, plus:
  • Opportunity records
  • Lead Source Tracking
  • Sales Round Robin
  • Shopping Cart
  • Order Forms
  • Custom User Roles
  • Affiliate Management

You're probably overpaying for Keap.

Here's what smart buyers pay—and what you should too.
Team Size
Keap Plans
Keap Pro $199 per 2500 contacts Monthly

Median Buyers Pay

$/year

Your Estimate

$/year

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Keap vs. Similar Products

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Editorial Review: Keap Pricing Deep Dive

Ana Maria Constantin
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How much does Keap Infusion cost?

Keap may not be the most affordable tool out there, but when compared to other products that offer the same features, such as CRM, sales automation, and invoicing, it can save you both time and money. In fact, if you consider the cost of purchasing each of these tools separately, Keap’s pricing is quite reasonable.

Keap offers three pricing packages: Pro, Max, and Max Classic. The main differences between these packages are the features included and the limits imposed in the Lite version. Let’s take a closer look at each package to better understand Keap’s pricing.

It’s important to note that Keap’s pricing is based on the number of contacts you have. For example, the lowest tier package starts at $129 per month for up to 1500 contacts, while the same package can cost up to $5769 per month for up to 4 million contacts.

Standard features available in all pricing packages:

  • Email Marketing
  • Payments
  • Lead Capture
  • Mobile applications for Apple and Android
  • Unlimited Emails
  • Data Migration Support
  • Support

However, as we mentioned in the review section, the Keap pricing plans will be substantially more interesting once the new features, bringing the tool closer to a shopping cart tool, transform into a 4in1 tool.

Is Keap free?

Keap is a paid tool that operates on a fee-based model, which is determined by the number of contacts you have and the pricing plan you choose. Unfortunately, there is no freemium option available, but Keap does offer a 14-day free trial. It is important to note that Keap Infusionsoft does not offer a freemium version, and it may not be the most affordable option for small businesses. However, it is highly regarded by many because of its focus on development and ability to help businesses grow.

Keap Pricing Conclusion

In conclusion, Keap is a versatile software that offers a lot of features. Although the monthly cost may seem high initially, it’s important to consider the value for money when deciding whether to acquire this tool. Keap is not a software that fits into a single category. If you’re looking for something that will only serve as a CRM or accounting software, then there are other software options that would be better suited to your needs. However, if you’re running an e-commerce business and need help managing it effectively, then Keap could be a good fit for you.

About the Authors

Ana Maria Stanciuc

Editor

Ana Maria Stanciuc

Head of Content & Editor-in-Chief @ Tekpon

Creative Content Chief
Ana Maria Stanciuc is a highly skilled writer and content strategist with 10+ years of experience. She has experience in technical and creative writing across a variety of industries. She also has a background in journalism.
Ana Maria Constantin

Writer

Ana Maria Constantin

CMO @ Tekpon

Chief Marketing Officer
Ana Maria Constantin, the dynamic Chief Marketing Officer at Tekpon, brings a unique blend of creativity and strategic insight to the digital marketing sphere. With a background in interior design, her aesthetic sensibility is not just a skill but a passion that complements her expertise in marketing strategy.

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