AdRoll Reviews

& Product Details

What is AdRoll?

AdRoll is a digital & growth marketing platform that helps marketers run display, social, and email ads in one place. Furthermore, the marketing platform provides actionable insights across multiple channels to help you analyze performance, gather insights, run reports, and optimize to improve results. It enables you to boost ROI & constantly improve & optimize your campaigns.

Besides managing all your ads from a single platform, AdRoll will help you with brand awareness, retargeting, and abandoned cart recovery. Moreover, the e-commerce features of the advertising platform make it easy to see customer activities across multiple channels so that you can adjust in real time. Some notable features are a list builder, unified contacts, cross-channel measurement and attribution, and consent management.

Best For

Grow revenue & save time with one streamlined marketing platform.

Recommended For

StartUps
Freelancers
Small Business
Medium Business
Large Enterprise
Non-profit Organization
Personal

Deployment

Cloud, SaaS, Web-Based
Mobile - Android
Mobile - iPhone
Mobile - iPad
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux

Contact

Company Name
NextRoll, Inc
Located In
United States
Website
nextroll.com

Show more Show less

AdRoll Pricing

Starting from:

$40 /month

Pricing Model: Subscription

Free Trial
Free Version

Pricing Details:

AdRoll has two main plans - Marketing & Ads Plus and Ads - and has two pricing options - subscription (annual & monthly billing) and pay-as-you-go. For Marketing & Ads Plus, the cost is tiered based on the number of monthly unique visitors to your site. For example, for 1,000 visitors, you will have a monthly fee of $40 and receive $20/mo in ad credits. First 30 days FREE! Plus, a $75 signup ad credit.

AdRoll Features

AB Testing
Campaign Management
Lead Management
Real Time Data
ROI Tracking
Sales Analytics
Website Visitors Tracking
Template Management

Additional Features

API
Activity Dashboard
Audience Targeting
Behavior Analytics
Behavioral Targeting
Campaign Analytics
Conversion Tracking
Cross Channel Attribution
Customizable Reports
Display Ad Management
Dynamic Content
Geotargeting
Marketing Automation
Marketing Calendar
Mobile Retargeting
Multi-Channel Marketing
Personalization
Recommendations
Reporting & Statistics
Retargeting Ads
Segmentation
Social Marketing
Social Media Retargeting

Additional Features Show Less Features

Global Buzz: AdRoll at a glance

4.2

Global Average Score

Score4.19/5

Reviews9,073

Effective Retargeting

Users appreciate the platform’s robust retargeting capabilities that help reconnect with website visitors.
Integration

Many users report that AdRoll integrates well with other marketing software, enhancing their overall toolset.
User Interface

The platform’s user interface is generally praised for being intuitive and easy to navigate.
Customer Support

Several reviews highlight responsive and helpful customer support.
Audience Targeting

AdRoll provides detailed and effective audience segmentation features that aid in targeted marketing campaigns.

Cost

A common critique involves the pricing, which some users find to be higher than desired, especially for small businesses.
Complexity in Setup

Some users find the initial setup and learning curve to be somewhat challenging.
Reporting Features

Users would like more detailed and customizable reports to better assess campaign effectiveness.
Ad Approval Process

The ad approval process can be slow and cumbersome, as noted by several users.
Glitches and Bugs

Occasional glitches and bugs in the software have been reported, which can disrupt user experience.

Disclaimer

Here at Tekpon's Global Buzz, we blend AI smarts with a human touch to offer a snapshot of user reviews from the web. While we carefully craft these summaries, please remember they reflect diverse user views and experiences, not Tekpon’s own opinions.