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Improvado Reviews for 2025

Marketing data aggregation tool
Tekpon Score:
4.1/5

Score is based on User Sentiment from reviews and public chatter. We weight volume, recency, and consistency, then normalize to 5.

See our Methodology.
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What is Improvado?

Improvado is marketing analytics software that automates the entire marketing reporting process, providing accurate data and clear-cut dashboards. With Improvado, marketing teams can save 27% of their time spent on manual reporting, resulting in improved reporting accuracy, performance forecasts, and marketing ROI.

The software offers features such as automated reporting, dashboard templates for quick start, and customizations with fast service level agreements (SLA). It enables users to extract, transform, centralize, and analyze marketing and sales data from over 500 sources, with advanced capabilities like geo normalization and deep granularity.

Improvado also provides enterprise professional services, ensuring seamless implementation and offering unmatched customer success support. The software includes the Omnichannel Analytics Suite, which aligns disparate naming conventions and provides cross-channel marketing data visualization.

Found in these Categories

Best For

  • Small Business
  • Medium Business
  • Large Enterprise

Improvado Pricing

Starting From: Custom
Pricing Model: Subscription
This tool has a fully customizable pricing plan. For more info, check on their website.
Free Trial
Free Version

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Improvado Features

  • Attribution and Traffic
  • Audience Insights
  • Campaign Tracking
  • Engagement
  • Goal Setting/Tracking
  • Funnels
  • Real-Time Reporting
  • Retroactive Reporting
  • User Data
  • Tracking & Reporting
  • Split Testing
  • Site Search Reporting
  • AB Testing
  • API Design
  • API Lifecycle Management
  • Access Controls/Permissions
  • Ad hoc Reporting
  • Admissions Management
  • Alerts/Notifications
  • Application Management
  • Architecture Governance
  • Attribution Modeling
  • Audience Targeting
  • Auto Extraction
  • Backup and Recovery
  • Benchmarking
  • Brand Tracking
  • Campaign Analytics
  • Campaign Management
  • Cataloging/Categorization
  • Channel Analytics
  • Channel Management
  • Collaboration Tools
  • Competitive Analysis
  • Competitor Monitoring
  • Configurable Alerts
  • Contact Database
  • Customer Segmentation
  • Customizable Branding
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Database
  • Customer Engagement
  • Data Aggregation and Publishing
  • Data Analysis Tools
  • Customer Journey Mapping
  • Data Capture and Transfer
  • Data Connectors
  • Customizable Dashboard
  • Customizable Reports
  • Data Discovery
  • Data Extraction
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Email Address Extraction
  • Email Marketing
  • Data Dictionary Management
  • Lead Attribution
  • Lead Capture
  • Data Governance
  • Data Import/Export
  • Mobile Access
  • Mobile Commerce
  • Data Integration
  • Data Management
  • Lead Management
  • Lead Nurturing
  • Data Mapping
  • Data Masking
  • Multi-Account Management
  • Multi-Campaign
  • Data Migration
  • Data Quality Control
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Data Replication
  • Data Security
  • Multi-Domain
  • Multi-Touch Attribution
  • Data Storage Management
  • Data Synchronization
  • Visual Analytics
  • Visual Discovery
  • Data Transformation
  • Data Virtualization
  • Web Data Extraction
  • Web Services
  • Data Visualization
  • Database Conversion
  • Diagramming
  • Document Extraction
  • Drag & Drop
  • ETL
  • Event Triggered Actions
  • Financial Reporting
  • For Hospitality Industry
  • Forecasting
  • Functions/Calculations
  • Hierarchy Management
  • IP Address Extraction
  • Image Extraction
  • Impact Measurement
  • Incentive Management
  • Influencer Tracking
  • Information Governance
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Tracking
  • Lead Qualification
  • Marketing Reports
  • Marketplace Integration
  • Master Data Management
  • Match & Merge
  • Metadata Management
  • Mobile Dashboards
  • Multiple Data Sources
  • Multiple Programming Languages Supported
  • NOSQL
  • Multiple Site Management
  • Non-Relational Transformations
  • OLAP
  • Order Management
  • Pageview Tracking
  • Partner Management
  • Performance Analysis
  • Performance Metrics
  • Phone Number Extraction
  • Pipeline Management
  • Predictive Analytics
  • Price Optimization
  • Pricing Extraction
  • Private Dashboards
  • Process Management
  • Profitability Analysis
  • Promotions Management
  • Public Dashboards
  • Purchasing & Receiving
  • ROI Tracking
  • Referral Tracking
  • Relational
  • Relational Display
  • Time on Site Tracking
  • Relationship Mapping
  • Reporting & Statistics
  • Reporting/Analytics
  • Reservations Management
  • Retention Tracking
  • SEO Management
  • SaaS Operations Management
  • Sales Reports
  • Scheduled/Automated Reports
  • Scorecards
  • Search/Filter
  • Single Page View
  • Social Media Monitoring
  • Spend Management
  • Strategic Planning
  • Testing Management
  • Traffic Control
  • Trend Analysis
  • Trend/Problem Indicators
  • Usage Tracking/Analytics
  • User Interaction Tracking
  • User Management
  • Vendor Management
  • Version Control
  • Visualization
  • Website Analytics
  • Widgets

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Improvado Company Details

Company Name

Improvado

Headquarters

United States

Website

improvado.io

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