Yotpo Pricing
Yotpo offers a variety of pricing plans across its products to cater to different business needs. Different plans are available for each product – Reviews, SMS & Email, Loyalty & Referrals, Subscriptions, and Visual UGC. Also, bundles are available.
Additionally, Yotpo offers discounts for non-profit organizations and has a long-term assistance program in response to COVID-19.
Yotpo Plans
Yotpo Free
Reviews
- Up to 50 Monthly Orders
- Send Automatic Review Requests
- Design Emails from Template Library
- Moderate and Publish Reviews
- Display Reviews On-Site
- 24 / 7 Live Chat Support
Yotpo Growth
Reviews
- Everything in Free, plus:
- Improve SEO: Google Rich Snippets
- Collect Photos and Videos in Reviews
- Share Product Reviews to Facebook Shops
- Share Reviews to Google Shopping Ads
- Collect More Site Reviews with 2-1 Requests
- Incentivize Reviews with Coupons
Yotpo Prime
Reviews
- Everything in Growth, plus:
- Share Site Reviews to Google Seller Rating
- Build Shoppable Media Galleries
- Display Product and Shopper Attributes
- Create a Community with Q&A
- Gather Shopper Insights at Scale
- Onboarding Support
Yotpo Premium
Reviews
- Everything in Prime, plus:
- Collect Superior Reviews with Smart AI
- Use Smart Analytics to Drive Decisions
- Design a Highly Custom Display: CSS
- Integrate Full Tech Stack
- Dedicated Customer Success Manager
- Multiple Users & Domains
Yotpo Enterprise
Reviews
- Everything in Premium, plus:
- Expedite Time to Market
- Scale Across Markets and Brands
- Project Management and Scoping
- Dedicated Security & Compliance
- Enterprise Customer Success Manager
- Priority Access to Professional Services
Yotpo Free
SMS & Email
- Customizable Automated Messages
- Campaign Builder and Planner
- Full Suite of Subscriber Collection Tools
- Audience Segmentation
- Two-Way SMS Conversations
- One Free Opt-In Keyword
- Advanced Analytics & Reporting
- Customizable Revenue Attribution & Tracking
- A/B Testing for Automated Messages
- Tech Stack Integrations
- Yotpo Platform Synergies
- 24/7 Email & Chat Support
Yotpo Powerhouse
SMS & Email
- All Free features, plus:
- Unlimited Free Opt-In Keywords
- Unlimited A/B Testing
- Timezone-based Messages
- Business Name as Sender
- Click-to-Buy
- Smart Predictive Segmentation
- Branded Custom Short URL
- Shopify POS Integration
- Onboarding Specialist
- Monthly Strategy Sessions
Yotpo Enterprise
SMS & Email
- All Powerhouse features, plus:
- Volume and Commitment-based Discounts
- Dedicated SMS Strategist
- Onboarding and Account Setup Support
- Custom Analytics & Reports
- API Access
- Dedicated Shortcode Availability (at extra cost)
Yotpo Free
Loyalty & Referrals
- Rewards Sticky Bar
- Points for Purchases, Create Account
- Referral Program
Yotpo Gold
Loyalty & Referrals
- Everything in Free, plus:
- Dedicated Rewards Page
- More ways to earn: Instagram Follow, Birthday and more
- Reward Redemption at Checkout
- Onboarding Support
Yotpo Platinum
Loyalty & Referrals
- Everything in Gold, plus:
- VIP Tiers
- Targeted Campaign Segmentation
- Schedule Earning Rules in Advance
- Advanced Dashboards and Reports
- Customer Onboarding and Success Management
Yotpo Enterprise
Loyalty & Referrals
- Everything in Platinum, plus:
- Advanced Customization Features
- Expedited Time to Market
- Unlimited Scalability
- Dedicated Security & Compliance
- Custom Reporting
- Enterprise Customer Success Manager
Yotpo Starter
Subscriptions
- Pay 1% after $500 in monthly subscription sales
- Features included:
- 8-minute onboarding
- Growth-driven merchant portal
- Password-free customer portal
- End-to-end analytics
- SMS campaign integration
- Integrated checkout
- White-glove migration
- Growth tips and tricks
- 24/7 live support
Yotpo Free
Visual UGC
- Add UGC Galleries to Your Site
- Curate Galleries From Your Instagram
- Curate Galleries From a #hashtag
- Shoppable Instagram
- 24 / 7 Email Support
Yotpo Growth
Visual UGC
- Everything in Free, plus:
- Unlimited Product Galleries
- Unlimited Albums
- Multiple Gallery Layouts
- Curate From @mentions and Tagged Posts on Instagram
- Curate Photos From Reviews
- Add-to-cart Functionality
- 24 / 7 Live Chat Support
Yotpo Premium
Visual UGC
- Everything in Growth, plus:
- Upload Photos & Videos On Site
- Curate Videos
- AI-assisted Tagging
- CSS Editor
- Product Grouping
- Gallery & Picture Analytics
- Dedicated Customer Success Manager
Yotpo Enterprise
Visual UGC
- Everything in Premium, plus:
- Enterprise Customer Success Manager
- Onboarding Services
- Moderation Services
- API Access
Yotpo Deals

Yotpo Free Trial
How much does Yotpo cost?
Many different Yotpo Pricing Plans are available. Pricing is based on many factors like customer reviews, visual marketing, loyalty programs, and referrals, but the main pricing factor is the number of review e-mails sent. So basically, pricing is based on each company’s needs.
There are also many Yotpo Free options and a custom one that is flexible mainly because you have to contact them and create a personalized plan depending on your business needs.
Also, the pricing depends on the benefits you choose for the custom. A customer manager will be assigned to help him make the most out of this tool. We only know that the free one is free forever and is ideal for small companies.
Even though there are many pricing plans, you can easily see that Yotpo pricing is tiered. This means that the more orders your company has each month, the higher the price will be.
Yotpo Reviews cost
Yotpo Reviews offers five pricing plans: Free, Growth (starting at $15/month), Prime (starting at $119/month), Premium, and Enterprise.
The Free plan includes basic review features for up to 50 monthly orders. Next, Growth and Prime plans offer additional features like SEO improvement and shopper data collection at varying costs based on monthly orders.
Finally, Premium and Enterprise plans, with custom pricing, provide advanced features, dedicated support, and scalability options, catering to diverse business needs and ensuring an enhanced user experience.
Yotpo SMS & Email pricing
Yotpo offers SMS & Email marketing solutions with three plans each.
SMS Pricing includes Free (starting at $0/month), Powerhouse (starting at $199/month), and Enterprise (custom pricing), each offering varying features and services.
Email Pricing offers a flexible Free plan with 10,000 free emails monthly and tiered costs for additional emails, featuring an intuitive editor, integrated designs, orchestrated flows, and dedicated strategists.
Both solutions aim to optimize marketing strategies and enhance customer engagement through customizable and scalable options.
Yotpo Loyalty & Referral pricing
Yotpo offers four Loyalty & Referrals plans: Free ($0/month) with basic rewards and referral features, Gold ($199/month), adding a dedicated rewards page and additional earning methods, Platinum (custom pricing) introducing VIP tiers and advanced reporting, and Enterprise (custom pricing) for extensive customization and enterprise-grade services.
Each tier is designed to cater to varying business sizes and needs, focusing on enhancing customer retention and brand loyalty.
Yotpo Subscriptions cost
Yotpo offers two Subscriptions plans: Starter and Premium.
The Starter plan is free, charging 1% after $500 in monthly subscription sales, and includes features like an easy onboarding process, integrated checkout, and 24/7 live support.
The Premium plan offers personalized solutions and professional support tailored to your business needs, with pricing available upon request through a demo.
Both plans aim to foster lasting customer relationships and support business growth.
Yotpo Visual UGC plans
Yotpo offers four Visual UGC plans: Free, Growth ($9/month), Premium, and Enterprise.
The Free plan includes basic features like UGC galleries and shoppable Instagram. Growth adds unlimited galleries, multiple layouts, and live chat support. Premium offers advanced features like video curation, AI-assisted tagging, and a dedicated manager. Enterprise provides additional enterprise-grade services and integrations.
Each tier is designed to cater to varying business sizes and needs, enhancing social proof and driving revenue.
Is Yotpo worth the money?
Well, we think the answer is yes, and there are several reasons to say so. First, the company has developed a unique product that solves many business challenges. For example, driving new customers to your site feels like a breeze. Also, it is handy for bringing satisfied customers back.
The Yotpo free plan is handy for e-commerce professionals to try it out and see if it’s a match. If it seems to be helpful, then it makes sense to choose a higher price tier.
In conclusion, the Yotpo app is well worth the price and, as testimony, stays theirs over millions of satisfied users.