Loom

Reviewed by Cristiana
Updated Apr 4th, ’22

Tekpon Score

8.8

Users Score

7.5

Loom Review

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Meetings are tiring, and sometimes they seem to have no end. Of course, they are important aspects in the life of a business, an institution, or teamwork. But there are times when discussions in a meeting could have been compressed into an email. Yet emails are kind of obsolete when we are given more engaging methods to communicate with each other. In this Loom review, we will find out together how a screen recording software can save you from a never-ending meeting.

UI/UX

9.1

Ease of use

9.0

Value for Money

8.0

Features

8.9

Customer Support

9.2
Pricing Details

Starting from: $8

Pricing Model: /month billed annually

Yes, has free trial

Yes, has free version

PROs
  • Constat app improvements
  • Ease of use
  • Affordable pricing plans
  • Asynchronous team communication
  • Chrome plugin
  • Intuitive interface
CONs
  • Minimal editing capabilities
  • Few templates for camera recording
  • Cam recording is poorer on the browser
Best for
  • StartUps
  • Small business
  • Freelancers
  • Medium business
  • Non-profit Organization
Deployment
  • Mobile - Android
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Chromebook
  • Mobile - iPhone
  • Mobile - iPad

What is Loom?

Doing online calls can be time-consuming, and usually, it is not an available option if your partners are located in different time zones. Or maybe it is just a bad time for someone. Instead of texting, Loom software allows you to record your screen and yourself and quickly share the videos. Thus, Loom video facilitates communication between remote teams, but it also works for local team collaboration.

Loom is a video messaging tool usually used to record short videos explaining, giving feedback, or showing presentations on your computer with someone. Also, Loom allows you to use the camera only and record yourself while providing information for your team, or you can record only the screen while talking. Or use both at the same time if you wish. After you have finished the screen recording, Loom will produce a link in no time so that you can share it immediately with whomever you need to.

It can build stronger relations with your team than written communication could. Not all people are good at writing, so they might miss some important nuances in their message. When the message is sent by video, not only will the receiver see you, but they will get the message quicker due to inflection, gestures, mimicry, or tone of voice. Online meetings are known for the distorted sound and delays caused by poor internet connection or platform deficiencies. But with Loom videos, you can take your uninterrupted time to explain your ideas so that that information will come across better. 

How do you use Loom?

While using this screen recording software, you can share ideas, invite your team to a particular brainstorming session, and give quick instructions, task assignments, feedback, and reviews. 

Loom caters to all preferences and needs. It is the perfect tool suitable for various uses like team alignment, design, sales, engineering, marketing, product management, support, and even online lessons. It is flexible working with Mac, Windows, Chromebooks, and iOS devices. Moreover, you can use it as an app or a Chrome extension. 

For browser use, download the Chrome Extension. After it is installed, you will see an extra icon in the toolbar, which means you now have access to the screen recording software. Sign in to the Loom video recorder, give all the necessary permissions to the camera, and microphone and you are all set in.

You can use Loom software in three different ways. Click on the Loom icon, and you will see the options: use the camera only, record the screen only, or both simultaneously. And toggling between them is simple. For example, you can use all these three options in the same video. It also allows you to record the full desktop or the current tab according to what you want to show in the video. 

But you can dive into more advanced settings like changing the camera and audio source, adding a countdown to know when the recording starts, or showing a control menu so that you can handle better the actions you want to take throughout the video recording. Once you’re finished, click on the green check button from the control menu, and Loom will bring the video automatically into your platform account. It lets you edit the video by cropping or giving it a description. Nothing very fancy, but still good. 

Create a sharable link and send it to people or instantly share the video with selected email contacts. In addition, Loom lets you share the screen recording video to a couple of social media channels such as Twitter or Facebook, or Gmail. You can also download it to your computer to keep it yourself or share it elsewhere. When it comes to privacy control, don’t worry because Loom software has some extra layers of protection that have your back. Like protecting the video with a password.

Loom Features 

While we tested the Loom software, we found many interesting features that enhanced our curiosity to dig deeper into the app. But, of course, searching and researching software is a major point for making the right decision. And we’ve done it for you. So, below we will present you with the key features you can find in the Loom basic version and paid plans. Thank us later!

Team workspace

Besides a personal and shared workspace, Loom software wants to support teamwork fully, so it comes with a Team Library. This is the sanctuary of a streamlined workflow for teams, a space that allows members to collaborate. You can leave videos for team members or upload files to help them do their activities. This workspace for teams lets you share your videos with your team members and centralize them. Record videos and put them in specific folders. When in need, you will know where to reach them. And this is possible due to the Content Management feature that lets you archive videos and create folders. 

What would a team workspace be without the interactive part? Loom provides the interactivity a collaboration software needs to improve the workflow. Thus, members can give feedback in the comments section of the videos.

Mark and highlight

If you have key subjects that can be seen on the screen in your discourse, you can highlight those areas as you go. Your presentation will take an interactive and fun form to keep viewers engaged. Sometimes, it is not enough to emphasize the essential points you want to cover with your voice. Most of us have a visual mind and think of images. Mark and highlight tool is very useful because marking something visually helps you remember better what you have just heard. 

Video Analytics

Another interesting aspect we find in Loom is that you get viewer insights. What is that? For example, after someone watches your video, you will get notifications that your Loom video has been viewed. This essential feature proves its necessity when you send important videos to be opened in the shortest time. Thus, you will know in real-time when someone viewed it. 

Viewer insights are a useful way to keep track of the actions and interactions of people regarding your video content. To ensure you won’t miss a thing, you will be sent notifications on Gmail and Loom accounts. As for Loom, you see these insights in your Activity Feed showing all the people who have watched your videos and when. Also, you will see if people that watched the videos have signed in to the platform or watched it anonymously. 

Instant editing

Not everything works out perfectly from the start, and Loom is aware of that. This is why it offers instant video editing features such as trimming up video pieces. Supposing you did not like the intro or were disrupted during the screen recording session. You can cut those parts and keep what is important for the presentation. The Pro version allows you to customize the video’s thumbnail to make it more appealing and personalized. 

The video editing options are kind of rudimentary, but after all, Loom’s mission is not to be a video editor but mainly a tool to record your screen. 

Call to action

This premium Loom video feature is an integral part of the instant editing feature. It is useful because you can add notes and messages directly to your video. It is a piece of text popping up in the screen recording when you choose to highlight something important or ask someone to do a certain thing. 

And this is why this feature is a call-to-action tool. And I think it is better than leaving comments asking your mates to look up something or finish another thing. When the video they watch is long, it would be hard for them to keep up with the comments and the content. This feature makes the interaction with the video content more dynamic, comprehensive, and engaging. 

Next, take a look at some other great features helpful for team collaboration Loom provides:

  • Custom branding
  • Engagement insights
  • Unlimited storage
  • Click emphasis
  • Recording length up to 6 hours
  • Custom recording size
  • HD recording
  • Content Management
  • Integrations

Loom Pricing

Loom pricing comes in three options. A Free Starter plan, a Business plan of $8 creator per month billed annually, and an Enterprise version.  Based on the plan you choose, you get fewer or more features. But I can tell you that the features provided are useful even in the Starter plan. So, let’s see the main differences between Loom pricing plans.

The recording experience is enhanced as you invest more in the pricing plans. Thus, the Business plan gives you several premium features such as Transcription and closed captions, Filler word removal, Custom Branding, and Engagement insights. As for the number of creators, video storage, and recording length. 

To find out the offer of the Enterprise plan, you have to contact the Loom team. It integrates all of the features designed for the starter and business plan, including extra ones, such as advanced content privacy, the beta version of Salesforce integration, and more others. 

Is there a free version of Loom?

Yes, Loom has a free version, and they say that Loom Starter plans are always free. The key features that make the free version so useful are screen recording & cam bubble, Viewer insights, Team Workspace, and instant editing.

The free plan provides 5 minutes of screen recording time. In addition, you can record as many videos as you need, but you can only access 100 videos. If you exceed the limit of 100 videos, the last ones will be deleted. You get the standard video quality in the basic, but as the pricing plan progresses, you get up to 4k quality. 

Moreover, the screen recording software comes with another Loom for Education plan. So if you are a student, teacher, university, or school, you have 100 % free access to unlimited screen recording time. All you have to do is register into the platform with the institutional email address and verify your account via a form provided by Loom. 

Loom Alternatives 

If you go for a Google search for screen recording software, you will see plenty of Loom alternatives. Some of them are similar to Loom, but they also have unique features that better fit your needs. This section aims to help you get the bigger picture of this collaboration software.

Soapbox is one of the Loom alternatives but with quite similar features. This Google Chrome extension allows you to video record your screen and yourself, customize the player interface, and edit the final result. Although the free plan lets you create unlimited videos, you can download them only if you switch to the paid Solo Plan. On a separate note, what makes the platform interactive is the possibility to use call-to-action options throughout your video. Moreover, your can personalize your experience by customizing the looks of the video player. The news here isn’t so great if you want to see yourself while recording on screen and on camera. You can’t do this so it might require video recording retakes. 

Another app that allows you to record your screen is Camtasia. It is also a video editing software suitable for creating video tutorials, presentations, and other instructional and educational video content. Camtasia brings to the table pre-built video templates that will ease your editing efforts. Moreover, you can add music and sound effects from this app’s free music library to make your videos engaging. And it is also very interactive due to the possibility of adding quizzes to your content. However, unlike the Loom video recorder, this tool does not offer a free version and is more expensive than its direct competitors. 

CloudApp screen recording software allows users to use the camera and the shared screen. In addition, you can add text and messages to the videos as a complementary method to the already given information. CloudApp supports your creative process by allowing you to easily design GIFs you can share using an automatically generated link to the videos. This app offers a free plan too, but its functionalities are quite limited, but the paid plan is affordable. 

Vidyard is also a Chrome extension you can use to record your screen, and it seems to have a rich yard of video features literally. Using this app, you can benefit from video optimization that automatically enables video captions. It is also metadata friendly, which means that your videos are processed with metadata to rank better. Similar to Loom software, Vidyard sends you notifications when someone watches your video so you can keep track of the engagement data. Also, the platform lets you share your video message across multiple channels, like email, Twitter, Instagram, or Facebook. And it has a free version that includes unlimited recordings, uploads, and share options. 

Loom Review Conclusions

Loom does not replace meetings or written communication entirely, but it is a way to communicate worth considering when it comes to broadcasting as accurate as possible information. We see it as providing productivity benefits. As seen in this Loom review, this screen recording software seems to be a convenient method to keep in touch with someone because there is no need to schedule meetings. Moreover, you don’t have to face the hassle of waiting for the other person to be available to talk. Videos can be watched and rewatched as often as necessary. So, how does presenting information via a video message app without interruptions sound?