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Hippo Video

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Hippo Video Reviews

& Product Details

What is Hippo Video?

Hippo Video is a one-stop shop for creating and editing videos ideal for business users. Furthermore, thanks to its rich combination of tools, Hippo is an all-in-one solution that provides video content management, a screen video recorder, a video editing platform, and covers video marketing.

Hippo Video allows businesses to take a DIY approach to video marketing, adding their customizations. Using the Hippo platform, your organization can generate personalized videos for mass email campaigns or scale down for more bespoke needs. To summarize, think of Hippo as a video SEO tool that provides insights on sales, marketing, workflows, and more.

You can leverage data and convert it into actionable information integration within your videos. Video creation, lead generation, and data insights mean the software is already a hugely popular enterprise tool. However, don’t take our word for it. But instead, look at the 5000+ global organizations already using the platform.

Best For

An interactive video engagement platform for your organization.
  • StartUps
  • Freelancers
  • Small Business
  • Medium Business
  • Large Enterprise
  • Non-profit Organization
  • Personal
  • Cloud, SaaS, Web-Based
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Company Name

    Lyceum Technologies, Inc.

  • Located In

    United States

  • Website

Starting from:

$4 /month

Pricing Model: Subscription

Pricing Details:

Hippo Video Pricing is divided into four sections: Sales, Marketing, Support, and Team Communication. Each pricing section has its separate plans. A 7-day Hippo Video Free Trial is available, with no credit card required. There is also a Free version of the software available. However, it has limited features.

See Hippo Video Coupons

Hippo Video Free


Hippo Video Starter


Hippo Video Pro

  • Analytics Dashboard
  • Customizable Branding
  • Media Library
  • Multi-channel Distribution
  • Social Media Sharing
  • Templates
  • Video Builder
  • Lead Capture
  • Video Hosting
  • Video SEO

Additional Features

  • Agent Management
  • Alerts/Notifications
  • Behavioral Targeting
  • Bulk Uploading
  • Campaign Management
  • Client Management
  • Campaign Segmentation
  • Client/Property Matching
  • Closed Captions
  • Collaboration Tools
  • Communication Management
  • Contact Management
  • Content Analytics
  • Contextual Targeting
  • Customer Profiles
  • Customer Segmentation
  • Customizable CTAs
  • Drag & Drop
  • Document Management
  • Email Marketing
  • Employee Activity Monitoring
  • Engagement Tracking
  • File Sharing
  • Lead Capture
  • Lead Management
  • Listing Management
  • Live Chat
  • Meeting Management
  • Mobile Screen Support
  • Privacy Options
  • Project Management
  • Property Management
  • Real-Time Analytics
  • Reporting/Analytics
  • Remote Access/Control
  • Remote Support
  • Video Capture
  • Video Chat
  • Task Management
  • Text Overlay
  • Text to Video
  • Time Zone Tracking
  • Video Streaming
  • Voice-Over / Audio


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Tell us your opinion about Hippo Video and help others.

Don’t let your marketing campaigns become predictable. Customers value organizations that make an effort to engage with them in meaningful and interesting ways. Using video to power your marketing campaigns can take your business to the next level. Hippo Video is one of the best solutions, providing robust marketing tools for video-driven campaigns. Moreover, it provides robust video editing, video creation, and sharing tools.

Hippo Video – Engagement Platform

Are you looking for a video marketing tool to power your video creation and editing? If so, this Hippo Video review is just for you! Hippo Video is a strong solution whether you are an educator creating course content, a business owner developing in-house or video marketing, or just a personal user.

Personalize and customize your content with tools ranging from editing to a screen video recorder. Furthermore, Hippo helps breathe new life into your demos, email, sales, and more.

What Is Hippo Video Used For?

You may wonder how to use Hippo Video editor within your industry or unique niche. Well, one of the best things about Hippo is its versatility, which provides results across various industries. In addition, no matter your specialty, there are tools within the app that can provide observable results.

Through its suite of tools, Hippo Video allows you to use videos to power your business through sales, demos, generating leads, training, and more. Aside from the Hippo video recording and Hippo video editor, tools such as video marketing and video content creation make the app an excellent choice for customer-facing teams in your organization.

Details of Hippo Video Features

Hippo Video has a massive selection of features at the disposal of organizations. Before looking at those tools in depth, it is best to detail the various feature categories within Hippo Video. Thus, using the app can help you in the following ways:

Create videos for:

  • Sales
  • Customer Support
  • Marketing
  • Teachers and Training
  • Communication
  • Video Recorder API for Developers

Video Recording

  • Record Videos: Record your screen, webcam, or both simultaneously with Hippo Video, including recording choices such as webcam shape.
  • Edit Videos: Once a recording is done, tap into various editing tools to personalize and customize your video. Available editing features include crops, text addition, a green screen, and other basic advanced abilities.
  • Share Videos: Hippo Video is about turning your recordings into actionable content for your business. You can share creations through social media, email, or a link on your site.
  • Video Analytics: Thanks to data gathering in Hippo, you can gain insights on your videos, covering watch rate, engagement, location, and other metrics.

Video Selling

  • Personalized Sales Pages: Videos can be embedded in sales pages to create a personal experience that speaks to your customers.
  • Video Teleprompter: Narrate your spoken content directly in videos without memorizing a script with a teleprompter feature.
  • Video CTA: Provide your unique Call-To-Action through interactive buttons that directly integrate your video content.
  • Virtual Background: Select a background that matches your video or adds more charm to your production.

In-app video editor

No video creation software is complete without a robust editing suite. Thus, Hippo Video does well in this regard, providing a solid selection of tools for post-recording edits. While dedicated video editing apps offer more professional-grade tools, Hippos is perfect for quick edits. The benefit is creating, editing, and sharing your video from a single app.

Video Campaigns

  • Thumbnail Personalization: Add a unique and personal thumbnail to your videos, including company logos, branding, and more.
  • Email Campaigns: Integrate videos directly into your email campaigns to promote better engagement and click-through rates.

Video Marketing

  • Video hosting: Start hosting your videos and sharing them directly from the Hippo Video application. It includes email campaigns and website content hosted within the library.
  • Testimonials: Give customers a chance to join in and leave video feedback. Users can give testimonials without needing to sign up for Hippo Video.
  • Analytics: Analytics allows you to convert data feedback into actionable user behavior and interest targets.

While the above abilities cover most features of Hippo Video, some are worth taking a closer look at.


If you are creating dynamic video content for sales or internal consumption in your organization, it is not a good look to read from a script. The video marketing platform simplifies the process by including a teleprompter feature that supports full scripts or smaller notes. In addition, when recording lives, the teleprompter plays on the screen (visible only to the creator), so you don’t need to worry about forgetting lines.


If you don’t have a production studio and want to add professionalism or sparkle to your video content, the greenscreen feature comes in handy. It allows you to select from various backgrounds and deliver a complete video experience.

Video email

Putting a video directly into your email is an excellent way to add power to your email marketing campaign. Hippo Video integrates directly with leading email brands like Outlook and Google, making it easy to place your videos directly in emails. Furthermore, Hippo provides data insights on how your email marketing is performing.

Hippo Video - Emails

Moreover, data insights are a major part of the experience, where you gain information across various metrics. You can leverage the data and make actionable changes to optimize your marketing.

Video personalization

Enterprise users value and often demand flexibility, which is hyper-important in any content creation tool. Thus, Hippo Video does a solid job of allowing you to develop personalized videos with your unique touch.

There is much to choose from, whether editing tools (zoom, rotate, move, etc.), adding texts, branding, reveals, image integration, or audio/music.


Modern Enterprise customers require solutions that link seamlessly across different services, making it easy to get tasks done without jumping between applications. Thus, Hippo Video does a respectable job of providing its customers with as much third-party action as possible.

Next, it is worth noting that this is a dedicated specific service, but the number of integrations is generous. It is important because the software connects your sales team and allows them to collaborate efficiently.

LinkedIn, Salesforce, HubSpot, Slack, Twitter, Facebook, Zoom, Outlook, Microsoft Office, Google, YouTube, and MailChimp are some of the integrations available. Finally, there are dozens to choose from, making it easy to connect your major services.

Hippo Video Review Conclusion

Customers have become too familiar with receiving emails from companies in their inboxes. Often these marketing emails are boring and do not engage the customer. If you want to avoid your business’s emails going from the inbox to the bin, a tool like Hippo Video can help. Not only does the platform provide tools for creating, editing, and sharing videos, but it also offers a full suite of video marketing tools.

To summarize, while there are several other options on the market, Hippo Video cuts a nice balance between a complete set of features at an affordable price. That is why we are confident in recommending Hippo as one of the best video content management and marketing solutions.


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