Hootsuite Reviews

& Product Details

What is Hootsuite?

Hootsuite is a comprehensive social media management platform that enables users to oversee multiple social networks from a single dashboard. It supports integrations with major platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, and Pinterest, allowing for streamlined content creation, scheduling, and publishing across various channels.

Key features of Hootsuite include advanced analytics to measure social media performance, social listening tools to monitor brand mentions and industry trends, and a unified inbox for managing messages and comments. Additionally, it offers AI-driven content creation tools, including an AI caption writer and integration with Canva templates, to enhance efficiency in content development.

The platform is beneficial for businesses aiming to boost their social media presence, engage with audiences effectively, and analyze the impact of their social strategies. Use cases encompass scheduling posts to optimize engagement, monitoring social conversations to maintain brand reputation, and utilizing analytics to inform strategic decisions. Hootsuite’s automation capabilities, such as automated replies and content suggestions, further assist in reducing manual workload and enhancing productivity.

Best For

Social Media Marketing and Management Tool.

Recommended For

StartUps
Freelancers
Small Business
Medium Business
Large Enterprise
Non-profit Organization
Personal

Deployment

Cloud, SaaS, Web-Based
Mobile - Android
Mobile - iPhone
Mobile - iPad
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux

Contact

Company Name
Hootsuite, Inc.
Located In
United States
Website
hootsuite.com

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Hootsuite Pricing

Starting from:

$99 /month, billed annually

Pricing Model: Subscription

Free Trial
Free Version

Pricing Details:

Hootsuite offers three pricing plans: Professional at $99/month for one user and 10 social accounts, Team at $249/month for three users and 20 social accounts, and a customizable Enterprise plan for larger teams and advanced needs. All plans include scheduling, analytics, AI tools, and integrations, with additional add-ons for advanced features. Prices are billed annually, excluding taxes.

Hootsuite Features

Social Media Monitoring
Post Scheduling
Mobile App
Customer Engagement
Collaboration Tools
Content Management
Analytics/Reporting
Automated Publishing

Additional Features

AB Testing
API
Access Controls/Permissions
Advertising Management
Approval Process Control
Assignment Management
Audience Targeting
Automated Scheduling
Behavior Tracking
Benchmarking
Brand Tracking
Campaign Analytics
Campaign Management
Categorization/ Grouping
Campaign Planning
Campaign Scheduling
Chat/Messaging
Campaign Tracking
Communication Management
Competitive Analysis
Competitor Monitoring
Compliance Management
Contact Database
Content Creation
Content Discovery
Configurable Alerts
Content Library
Customer Database
Customer Experience Management
Content Management
Customer History
Customer Segmentation
Conversion Tracking
Customer Social Profiles
Customer Support
Customizable Branding
Data Import/ Export
Data Security
Dashboard
Data Visualization
Digital Asset Management
Drag & Drop
Editorial Calendar
Employee Advocacy
Employee Database
Email Alerts
Employee Engagement
Engagement Tracking
Event-Triggered Actions
Feedback Management
Filtering
Image Editing
Image Library
Impact Measurement
Influencer Tracking
Lead Engagement
Live Chat
Multi-Account Management
Multi-Campaign
Marketing Automation
Multi-Channel Campaigns
Multi-Channel Communication
Media Library
Multi-Channel Data Collection
Multi-Channel Management
Monitoring
Multi-Channel Marketing
Multi-Channel Social Integration
Performance Metrics
Multi-Language
Pre-Approved Content Library
Predictive Analytics
Progress Tracking
Project Management
Publish Scheduling
ROI Tracking
Reputation Management
Response Management
Review Monitoring
Role-Based Permissions
Search/ Filter
Sentiment Analysis
Single Sign On
Social Advertising
Social Listening
Survey/Poll Management
Social Media Integration
Social Performance Management
Surveys & Feedback
Social Promotion
Social Sharing
Tag Management
Task Management
Task Planning
Tagging
Task Progress Tracking
Template Management
Text Analysis
Trend Analysis
User Management
User Profiles
Visual Analytics
Web Traffic Reporting
Website Analytics
Workflow Management

Additional Features Show Less Features

Global Buzz: Hootsuite at a glance

4.1

Global Average Score

Score4.10/5

Reviews229,203

Comprehensive Social Media Management

Hootsuite allows users to manage multiple social media accounts from a single dashboard, streamlining the process of scheduling posts and monitoring engagement.
Robust Analytics

The platform offers detailed analytics and reporting features, helping users track the performance of their social media campaigns and make data-driven decisions.
Team Collaboration

Hootsuite supports team collaboration by allowing multiple users to manage social media accounts, assign tasks, and streamline workflows.
App Integrations

The platform integrates with various third-party apps and services, enhancing its functionality and allowing users to customize their social media management experience.
User-Friendly Interface

Users appreciate Hootsuite’s intuitive and easy-to-navigate interface, simplifying managing social media accounts.

Pricing Structure

Some users find Hootsuite’s pricing to be on the higher side, especially for small businesses or individual users.
Limited Features in Lower-Tier Plans

Certain advanced features are only available in higher-tier plans, which may limit functionality for users on basic plans.
Learning Curve

New users may experience a learning curve when first using the platform, particularly when exploring its more advanced features.
Mobile App Limitations

Some users report that the mobile app lacks certain functionalities on the desktop version, which can affect on-the-go social media management.
Customer Support

While many users have positive experiences, there are instances where users have encountered delays or less satisfactory interactions with customer support.

Disclaimer

Here at Tekpon's Global Buzz, we blend AI smarts with a human touch to offer a snapshot of user reviews from the web. While we carefully craft these summaries, please remember they reflect diverse user views and experiences, not Tekpon’s own opinions.