MailerLite Reviews

& Product Details

What is MailerLite?

MailerLite is a cloud-based marketing automation tool best known for its email marketing features. It also has a website-building function to assist users in creating their own e-commerce websites. The most popular features are its email automation, transactional email, landing page generator, and email verifier. These functions are intended to save time while increasing conversions.

Users can set up campaigns and then forget about them thanks to its automation and transactional email features. These campaigns can help customers navigate the purchasing process and provide a consistent experience. Users can also check on campaigns while on the go with the mobile app.

The software includes over 130 integrations with other tools to help users better engage with their customers.

Overall, the marketing automation tool is a one-stop shop for email marketing and e-commerce needs for businesses of all sizes.

Best For

Grow and nurture your audiences.

Recommended For

StartUps
Freelancers
Small Business
Medium Business
Large Enterprise
Non-profit Organization
Personal

Deployment

Cloud, SaaS, Web-Based
Mobile - Android
Mobile - iPhone
Mobile - iPad
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux

Contact

Company Name
MailerLite
Located In
United States
Website
mailerlite.com

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MailerLite Pricing

Starting from:

$19 /up to 1000 subscribers/month

Pricing Model: Subscription

Free Trial
Free Version

Pricing Details:

MailerLite Pricing depends on the size of your database. The software also comes with a free version with limited features.

MailerLite Features

AB Testing
Campaign Management
Sales Analytics
Contact Management
Customizable Branding
Customizable Forms
Customizable CTAs
Drag & Drop
Data Import/ Export
Drip Campaigns
Email Marketing
Email Tracking
Engagement Tracking
Landing Pages/Web Forms
Lead Generation
Lead Management
Real Time Data
ROI Tracking
SMS Marketing
Template Management
Website Visitors Tracking
Workflow Management

Global Buzz: MailerLite at a glance

4.6

Global Average Score

Score4.64/5

Reviews13,116

Ease of Use

Many users appreciate the simplicity and intuitive design of MailerLite, which makes it easy for beginners to start email marketing campaigns.
Affordability

The platform offers a competitive pricing structure, including a popular ‘Free Forever’ plan which is highlighted as being very generous compared to industry standards.
Customer Support

The support team receives high praise for being responsive and helpful, providing support in multiple languages which enhances user experience globally.
Integration Capabilities

MailerLite integrates well with other platforms like WordPress, Shopify, and through Zapier, enhancing its functionality and usability for comprehensive digital marketing strategies.
Features

It includes a range of features such as advanced email automation, A/B testing, and the ability to create professional newsletters and landing pages which are easily customizable.

Reporting Tools

Some users find the reporting and marketing automation options limited, which could be a drawback for users needing detailed analytics.
Transition to New Versions

The updates and transition to new versions of the software have not always been smooth, with some users facing challenges adjusting to changes or experiencing loss of data.
Design Flexibility

While MailerLite’s design is generally praised for its simplicity, some users would prefer more flexibility and options in design customization to fully match their branding needs.
Integration with Images and Files

Users have suggested improvements in how the platform handles image files, such as automatic resizing to optimize for email deliverability and aesthetics.
Technical Glitches

Occasionally, users report minor bugs, such as issues with the editor or delays in responsiveness, which could disrupt the user experience.

Disclaimer

Here at Tekpon's Global Buzz, we blend AI smarts with a human touch to offer a snapshot of user reviews from the web. While we carefully craft these summaries, please remember they reflect diverse user views and experiences, not Tekpon’s own opinions.