Trend Reviews for 2025

What is Trend?

Trend is a platform that connects brands with content creators to scale user-generated content across various platforms, enhancing marketing ROI.

Trend facilitates the creation of user-generated content (UGC) that converts, starting at $100. The platform has a hand-picked network of creators who meet high-quality content creation standards. Brands can make brief and collect free applications from individuals eager to create content for them. The platform recently joined forces with Soona, expanding the range of content production possibilities for brands.

Trend offers a curated network of UGC creators known to improve performance, ensuring a brand image that perfectly aligns with a brand’s vision. It has facilitated the creation of over 18,500 videos and 21,000 photos through its network of 3,700+ creators. The platform grants 100% licensing and distribution rights to all created content, allowing brands to use it on various mediums including social media, websites, and ads.

Brands can find and connect with content creators who fit their brand image, commission original photos and videos and enjoy full licensing rights to all created content. The platform is backed by top investors, including Pharrell Williams, who praises it for empowering a new set of creators and allowing brands to tap into unique content from around the world through a single community and platform. The website encourages brands to visualize their products through various content types, including product action videos and photography, and to post a project to quickly connect with creators that understand their brand. It also offers a newsletter subscription to stay updated with the latest news.