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Bitly Reviews for 2025

Creating shorter links and tracking what's working
Tekpon Score:
4.3/5

Score is based on User Sentiment from reviews and public chatter. We weight volume, recency, and consistency, then normalize to 5.

See our Methodology.
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What is Bitly?

Bitly is a renowned link management platform that offers tools for shortening, tracking, and optimizing URLs. Recognized for its signature short links, Bitly provides users with a clean and concise way to share links, making them more palatable for social media, SMS, and other platforms where space is at a premium.

Beyond mere link shortening, Bitly delivers in-depth analytics, allowing users to track link performance, understand audience behaviors, and gauge campaign effectiveness. Its dashboard is user-friendly, presenting data clearly and allowing for easy access to created links.

For brands, Bitly offers branded domains, which enhances link trustworthiness and recognition. Whether for individual use or businesses aiming to amplify their online presence and monitor traffic sources, Bitly stands out as a versatile tool, seamlessly blending link management with insightful analytics.

Found in these Categories

Best For

  • StartUps
  • Freelancers
  • Small Business
  • Medium Business
  • Large Enterprise
  • Non-profit Organization
  • Personal

Bitly Pricing

Starting From:
$ 8 /month
Pricing Model: Subscription
This tool has four plans. Free, Core for 8 USD per month only available as an annual plan, Growth for 35 USD per month or 29 USD per month as an annual plan, and Premium for 300 USD per month or 199 USD per month as an annual plan.
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Free Version

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Bitly Features

  • Campaign Management
  • Multi-Channel Marketing
  • User Management
  • Tag Management
  • Activity Dashboard
  • Custom Domains
  • Customizable Branding
  • For Marketing and Advertising
  • Access Controls/Permissions
  • URL Customization
  • Link Analytics
  • Link Editing
  • Third Party Integrations
  • Link Shortening
  • API
  • Data Import/Export
  • URL Shortener

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Bitly Company Details

Company Name

Bitly

Headquarters

United States

Website

bitly.com

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