Mailercloud

Category Email Marketing
Reviewed by Maria
Updated Dec 7th, ’21
Tekpon Score
8.9

Mailercloud Review

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Mailercloud is an email marketing software that is reliable and cost-effective. You can use this marketing email software to manage and launch an email marketing campaign without issues. Mailercloud has a drag-and-drop email builder, and you can design beautiful and engaging email newsletters and store them as templates without writing a lot of HTML codes.

Wait, what? Why would you need this tool? There are many reasons why you, as a business owner, should opt for a tool like this. And one of the good reasons is that you want and need to connect with the right audience. But let’s find more interesting info about Mailercloud from our review.

UI/UX
8.9
Ease of use
9.0
Value for Money
8.9
Features
8.8
Customer Support
9.0
Pricing Details

Starting from: $10/month

Pricing Model: Subscription

No free trial

Yes, has free version

PROs
  • Loads of templates for email marketing
  • Create automated email campaigns with no programming experience.
  • Build email newsletter templates with drag-n-drop
  • Automate your emails quickly and enhance your workflow
  • Get leads from anonymous website visitors
  • Organize the frequency of a campaign by setting the time zone, date, and time of the campaign
CONs
  • The user interface is not very intuitive.
  • It doesn't have a lot of integrations with third-party software
  • The drag and drop interface is quite buggy.
  • Their reporting feature is not easy to comprehend.
Best for
  • Small business
  • Medium business
  • StartUps
  • Large enterprises
Deployment
  • Cloud, SaaS, Web-Based

Mailercloud is a tool that allows you to send targeted and automated email campaigns triggered by audiences’ specific personalities, behaviors, and actions. Mailercloud email marketing suite makes it easy to track, optimize, and measure your email campaigns’ performance. Moreover, you can also have access to real-time and sophisticated reports that will show you how well subscribers are engaging your email marketing campaigns.

What is Mailercloud?

Mailercloud is a popular email marketing software that helps businesses enhance their engagement and convert leads to customers. With the aid of their excellent personalization, drag and drop editor, automation, and segmentation features, you can create email campaigns that will get to the right customer at the right time, even without any need for you to have technical expertise.

With Mailercloud, users can automate their emails easily, activate important emails based on how customers react with their emails, and contact the right customer at the right time. Users of this marketing email platform can also create a large network, experiment with customer behavior, and create a personal connection.

The automation that Mailercloud provides will help your business experience growth and a lot of conversions. Plus, it will save you money, time, and effort. It gives a personal touch to your emails and ensures that each Contact is given personal attention and is only offered with important emails.

What is email marketing?

Still, if you’re new in the business, and have no clue what email marketing software will do for you, let us take care of that part. Thus, email marketing is an excellent marketing channel, a form of direct and digital marketing that utilizes emails to promote your business’s products or services. In addition, it can notify your customers about your latest items or offers by integrating them into your marketing automation efforts.

Moreover, it will play a vital role in your marketing strategy with lead generation, brand awareness, keeping customers engaged between purchases through various marketing emails. Therefore, it will be a great asset for your company to reach the right audience and maintain Contact with your subscribers.

Email marketing will help you build a relationship with your customers and drive traffic to your website, blog, social media, or anywhere you want your clients to visit. You can even choose to separate your emails and target users by demographic, so you will only send people the messages they want to see most times. In addition, with email marketing, you can run A/B tests of a subject line or call to action to find the best-performing message by using an email marketing software that users can configure to send out emails easily.

Mailercloud Features

Let us know how many features you own, and we will tell our readers which tool is the best for their needs. Features are important elements when people are purchasing a specific subscription. Of course, that and the pricing plans. But let’s see from this ocean of email marketing tools what features does Mailercloud offers to its users:

  • Campaign reports

If you want to get real-time feedback from your clients or how your email campaigns are going, Mailercloud offers the possibility to get detailed reports. Moreover, you can track and see which one has opened your newsletter. All of these will help you improve your next email campaign and learn how your audience behaves or what they need from you. Also, the tool allows you to download the files into a full report that will help you monitor all your actions.

  • Webform designing

Here’s a great thing that you can do with Mailercloud. You can design your emails using their HTML editor! So, depending on your industry and audience, you can create a great experience for them without any programming or design knowledge.

  • Split testing

You can experiment with your newsletters by comparing two versions to determine which one performs better with this feature. Mailercloud lets you play with your headlines, subject lines, preheaders, calls to action, content, or images. Thus, in the end, you will find out which one works for your company and audience.

  • Email automation

Such a great invention of the world. Automation. And, yes, Mailercloud offers the email automation feature to allow you to connect with your audience at the right time. But the most important benefit is that it saves you time and money! Moreover, with this automation feature, you’ll never miss a date with your customers; the tool will help you communicate consistently and keep them by your side.

  • Autoresponder

With this feature, your customers will never see the “Seen” attitude from your company; you’ll be there for a follow-up every time to ensure consistency in workflow. These automated emails are targeted emails triggered by a subscriber’s action. Isn’t that amazing? You won’t have to spend money, time, and human resources communicating better with your clients!

  • Contact ratings

Do you want to find out who your most loyal customer is? I bet you want. With Mailercloud, you can find that too, and rate your contacts on a scale of one to five. Moreover, you can create different campaigns for your most active subscribers, offer them promotions, discounts, and many other goodies.

  • Subscriber segmentation

I know it sounds like a parent who favorites one of his children, but in this way, you can send the right message to the right person. Furthermore, Mailercloud’s segmentation will help you organize your contacts and get to know them better. Thus, you can understand them better and send them relevant content by organizing them.

  • Blacklisted or broken link tracker

Mailercloud will scan the content of your email for you. And if the tool detects something fishy will provide you with a broken links report in the template review section. This feature will help you in maintaining high outreach rates.

  • Email templates

I bet you want to create the most beautiful newsletter for your clients, but you have no clue how to design them. No worries. We all have been there. That’s why Mailercloud provides its users with loads of templates! With this tool, you can create a fruitful relationship between your business and its clients and eye-catching emails that will make you unforgettable.

  • Drag and drop email builder

The drag and drop builder is probably the software industry’s best invention in the last few years. You can create beautiful newsletters without any knowledge in a blink of an eye. Just drag and drop it. And all you have to do is to customize it for your audience. Then, of course, if one of the templates makes you feel like you can become a great graphic designer, you can save it in your gallery and use it later.

Mailercloud Pricing

Mailercloud pricing is affordable. It has a free plan that you don’t have to pay for. On the other hand, if you want more from this tool, you can purchase their Premium plan, starting at $10 monthly. The pricing varies based on the number of subscribers and emails. You will have to reach out to their customer support team for the Enterprise plan to give you a price tailored to your needs.

Free

Free
Lifetime
  • One to one thousand subscribers.
  • 12,000 emails per month.
  • A/B testing
  • Drag and drop editor
  • Email support 24/7
  • Email Campaigns
  • RSS campaigns
  • Blacklist monitoring
  • Video tutorials
  • Autoresponder
  • Regular campaigns
  • User activity log
  • Conversion tracking
  • Download reports
  • Mobile-friendly email newsletters
  • Rich text editor
  • Template gallery
  • Custom HTML editor
  • Link checker
  • Real-time results

Premium

$10per 1,000 contacts
Monthly
  • 2500 subscribers
  • Autoresponder
  • RSS Campaigns
  • Conversion tracking
  • A/B Testing
  • Email newsletters
  • Regular campaigns
  • Drag and drop editor
  • Dedicated IP: 50 dollars monthly.
  • Unlimited emails per month
  • Email campaigns
  • Email automation
  • Custom HTML editor
  • Rich text editor
  • Template gallery
  • Click maps
  • User activity log
  • Link checker
  • Blacklist monitoring
  • Logo customization

Enterprise

Custom pricing
Contact them
  • Autoresponder
  • RSS Campaigns
  • Conversion tracking
  • A/B Testing
  • Email newsletters
  • Regular campaigns
  • Drag and drop editor
  • Dedicated IP: 50 dollars monthly.
  • Unlimited emails per month
  • Email campaigns
  • Email automation
  • Custom HTML editor
  • Rich text editor
  • Template gallery
  • Click maps
  • User activity log
  • Link checker
  • Blacklist monitoring
  • Logo customization

See all Features

Mailercloud Alternatives

There are so many Mailercloud alternatives. Here are some of them:

MailChimp

Mailchimp is an all-in-one marketing platform that helps small businesses market smarter to expand faster. They have user-friendly and AI-powered tools that their users can use to enhance their businesses. With Mailchimp, you can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, sell online, and facilitate reporting and analytics. MailChimp has existed since 2001. They have two pricing plans.

The free plan costs $0, and it has marketing CRM, basic templates, one-click automation, and seven marketing channels. Their Essentials plan costs $9.99 monthly. This plan comes with a 24/7 hour award-winning support, marketing CRM, one-click automation, seven marketing channels, A/B testing, custom branding, and all email templates.

Constant Contact

Constant Contact is well known for helping nonprofits and small businesses to drive results with online marketing. They make it very simple for you to build a professional presence, attract clients, and sell more online—helping you enhance your business. You can use Constant Contact to create professional emails, segment your list, and automate your messages to get more sales.

This email marketing tool has a lot of e-commerce integrations. With this tool, you can build a custom-designed website or online store and start selling online within a few minutes. Constant Contact has an email plan that starts at $20 monthly. Pricing is based on the number of email contacts in your account. Also, it has a free trial.

Sendinblue

More than 180,000 businesses around the world use Sendinblue. It is another Mailercloud alternative and an all-in-one marketing platform to engage with your contacts and build amazing customer relationships through fantastic and targeted communication.

You can use Sendinblue to cover the whole of your marketing funnel with their all-in-one solution for marketing automation, Facebook Ads, email marketing, SMS marketing, chat, CRM, and for sending transactional messages through SMS and email.

With the aid of the Sendinblue Tracker script, you can monitor web behavior from your contacts and use the information. Email engagement and data from your contacts create sophisticated automation workflows that can save you time and help you expand your business.

Sendinblue pricing is based on the number of email messages sent instead of the number of contacts in your account. Sendinblue provides free accounts that allow you to send up to three hundred emails each day. As your business expands, you can upgrade to a plan that suits your needs without having to spend so much. With $66, you can send up to 120,000 emails per month. In addition, Sendinblue has an Enterprise plan, a custom plan made to suit your needs and scale your business.

iContact

iContact is a professional email marketing software that helps different businesses to achieve great marketing results. iContact has the drag and drop editing feature. It has an intuitive interface that makes message creation easy. This tool also has all the tools you need to manage and grow your email list. It has autoresponders that you can use to schedule automated messages to engage and grow subscribers over time.

They have a technical support team that can respond to any questions about using iContact. It also has a spam-check feature to review your messages to ensure that your email gets to the right inboxes. In addition, they can coach you personally through videos, calls, and webinars. With their social media feature, you can reach your audience beyond their inboxes by amplifying email campaigns and scheduling messages on LinkedIn, Twitter, and Facebook. You can also take advantage of their report feature to easily monitor campaign results for better data-driven marketing.

Salesforce email studio

This is another effective email marketing platform that enables users to easily send personalized emails, newsletters, and complex campaigns. In addition, Salesforce offers transactional, promotional, and triggered messages with excellent real-time reporting to optimize and monitor performance.

Email Studio has many features that a standard email marketing strategy should have. With the use of native predictive behavior, great first-party data, marketers can create timely and very important messages to engage and re-engage customers. You can also use its drag-and-drop tools to create emails using simple content blocks. You can also customize email content easily with prebuilt mobile-optimized templates.

Mailercloud vs. Constant Contact

Amongst the most popular email marketing software globally, Mailercloud and Constant Contact are part of them. They are similar, but they differ in a lot of ways too. Constant Contact is an online marketing software created to help individuals, nonprofits, small business owners, and side-hustlers keep growing.

On the other hand, Mailercloud is created for those that want to experience an intuitive marketing platform.

Regarding pricing, Constant Contact starts from $20 monthly. However, it has a free trial and a free version. While Mailercloud starts from $10 monthly, it has a free trial.

Constant Contact is deployed on Mobile – iPad, Mobile – iPhone, Mobile – Android, Cloud, SaaS, Web-Based. Their training is done via videos, documentation, webinars, and Live Online. In contrast, Mailercloud is deployed on Cloud, SaaS, and Web-Based. Training is done through documentation, live online, and in person.

Mailercloud vs. MailChimp

Mailercloud and MailChimp are both email marketing tools that many businesses worldwide use. However, they are quite different and similar in a lot of ways. MailChimp is an email marketing tool that helps businesses automate and manage marketing campaigns in different email platforms, ad channels, and more through a unified dashboard. At the same time, Mailercloud is also an email marketing software meant for those who want to experience an intuitive marketing platform.

Mailchimp pricing starts from $10 per month. It has a free trial and a free version. On the other hand, Mailercloud’s pricing starts from $10 per month and has a free trial.

Mailchimp is deployed on Desktop – Windows, Mobile – iPad, Mobile – iPhone, Cloud, SaaS, Web-Based, Mobile – Android, Desktop – Mac. In addition, they use videos, documentation, webinars, and live online to conduct their training. While, Mailercloud is deployed on cloud, SaaS, Web-Based. And the training is done via documentation, live online, and In-person.

Mailercloud Review Conclusions

To sum up this review, we can say that Mailercloud is a great email marketing software that businesses can use to enhance engagement. Or to convert leads to customers. Moreover, this marketing email platform has a drag and drop editor, email personalization, automation. Also, its segmentation features will help create email campaigns without technical expertise. Of course, there are a lot of great email marketing tools in the market. And each one is designed to help businesses or people to improve their work or life.

Yet, these tools are not designed to work for each business model or person. Thus, you’ll have to keep searching for the one that will be your tool-mate. If not, by any chance, you’ve already found it in Mailercloud!

Competitors

MailBird

Tekpon Score
Updated Feb 18th, ’22

Constant Contact

Tekpon Score
Updated Feb 15th, ’22

Sendinblue

Tekpon Score
Updated Jan 4th, ’22

Moosend

Tekpon Score
Updated May 10th, ’22

MailOptin

Tekpon Score
Updated Dec 13th, ’21