Product not verified by the Software Seller.
Tekpon Score

Moosend Reviews

& Product Details

What is Moosend?

At its core, Moosend is an email marketing platform that automates your email campaigns to help you reach more potential customers. However, like many solutions in the enterprise realm, Moosend’s features expand beyond just email automation software.

Specifically, an automated email system allows you to avoid repetitive tasks during your marketing campaigns. Instead of managing emails to the most delicate details, you can focus on other areas of your consumer/business pipeline. In addition, Moosend allows you to generate entire email campaigns in seconds, thanks to its straightforward design.

Found in these Categories

Best For

Deliver pixel-perfect email campaigns to your audience.
  • StartUps
  • Freelancers
  • Small Business
  • Medium Business
  • Large Enterprise
  • Non-profit Organization
  • Personal
  • Cloud, SaaS, Web-Based
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Company Name

    Moosend Ltd

  • Located In

    United Kingdom

  • Website

Starting from:

$9 /month

Pricing Model: Subscription

Pricing Details:

Moosend has two pricing plans: Pro & Enterprise. While Moosend Pro starts at $9/month for up to 500 subscribers, the Enterprise plan cost is available on request. You can use Moosend Free for 30 days to try all their features.

See Moosend Coupons
  • A/B Testing
  • Automated Email Responses
  • Building and Personalizing Emails
  • Campaign Management
  • CAN SPAM Compliance
  • Customizable Templates
  • Drag & Drop
  • Drip Campaigns
  • Event Triggered Actions
  • High-Volume Sending
  • Real-Time Analytics
  • WYSIWYG Editor
  • File Management

Additional Features

  • Dynamic Content
  • Mobile Optimized Emails
  • Subscriber Management
  • Reporting/Analytics
  • ROI Tracking
  • Email Marketing
  • Landing Pages/Web Forms
  • Spam Blocker
  • List Management
  • Marketing Automation
  • Segmentation
  • Customizable CTAs
  • Website Visitor Tracking
  • Lead Qualification
  • Multi-Channel Marketing
  • Template Management


Tekpon Score
Audience data, marketing channels, & insights together

Constant Contact

Tekpon Score
Complete, easy-to-use digital marketing suite.

Brevo (formerly Sendinblue)

Tekpon Score
Platform to build customer relationships across email, SMS, chat.


Tekpon Score
Easy-to-use platform for eCommerce email, SMS & automation.


Tekpon Score
Ecommerce marketing automation software.


Tekpon Score
Simplified tool for emails, create pages & automate marketing


Tekpon Score
MassMailer is an email marketing and sales acceleration platform that simplifies email marketing for businesses of all sizes...


Tekpon Score
Delivra is an email marketing and marketing automation platform that helps small marketing teams achieve effective results. ...


Tekpon Score
Emma is an email marketing software that offers a range of features and tools to help businesses effectively engage with the...


Tekpon Score
Mailjet is an email marketing platform that offers a comprehensive set of tools to create, send, and track professional emai...

Benchmark Email

Tekpon Score
Benchmark Email is an easy-to-use email marketing platform that allows organizations to easily build, send, and track email ...


Tekpon Score
Robly is a cloud-based email marketing software that will help you save time and put more focus into your business. The soft...


Tekpon Score
Campaigner is a cloud-based email marketing and automation platform for small and medium-sized businesses. It includes workf...


Tekpon Score
GMass is a plugin for Gmail. The email marketing plugin allows users to create, automate and send email marketing campaigns ...


Tekpon Score
Folderly is an AI-powered email deliverability platform that helps businesses locate, solve, and prevent email deliverabilit...


Tekpon Score
ConvertKit is an email marketing software created with professional bloggers, podcasters, course developers, and other owner...


Tekpon Score
MailChimp is an all-in-one marketing platform for businesses of all sizes. The Saas started as a straightforward email marke...


Tekpon Score
JetSend is a transactional email service software that ensures developers maintain high deliverability rates. Owned by MaroP...


Tekpon Score
MailerSend is a transactional cloud-based email system that offers extensive options for developers. It is also intuitive an...


Tekpon Score
BEE Pro is an email generator app that will let you generate unlimited emails for any purpose. With BEE Pro, you can create ...


Tekpon Score
Cakemail is an affordable, easy-to-use email marketing service provider designed for freelancers, non-technical users, small...
Campaign Monitor is one of the most popular email marketing platforms out there. As I’ve mentioned, it is a powerful email...
HubSpot Marketing Hub is a set of marketing tools that allows you to: generate leads (find potential customers) automate y...


Tekpon Score
Privy software is not just one thing. It has multiple uses. And all of them are headed toward growing business sales. How? B...


Tekpon Score
Mailercloud is a popular email marketing software that helps businesses increase engagement and convert leads to customers. ...


Tekpon Score
AWeber is a marketing email platform that allows you to create e-newsletters and autoresponder cycles. You can also take adv...
Pabbly is one of the most reliable email marketing plugins on the internet. It allows you to send emails through the inbuilt...
Contact Contact is primarily an email marketing solution. With it, you can launch your Constant Contact email marketing camp...
Brevo (formerly Sendinblue) is an all-in-one marketing and CRM stack trusted by over 500,000 businesses worldwide. It offers...


Tekpon Score
MailOptin is a specifically designed plugin that makes list building easy, quick, and result-oriented. We believe designing ...


Tekpon Score
First, you don’t have to become a digital marketing expert with Drip. This software’s primary purpose is to be a...


Tekpon Score
It’s’ an all-in-one marketing automation tool developed for growth-focused e-commerce platforms. Omnisend is mor...


Tekpon Score
Klaviyo is an email marketing software specialized in eCommerce stores. It is best on platforms like Magento, BigCommerce, a...


Tekpon Score
GetResponse is an all-in-one marketing automation software that suits both small & big businesses. It can be used not ju...

Email advertising remains fundamental to reaching customers online, even as marketing changes. Moosend may not be one of the best-known email marketing solutions, but our Moosend reviews team found it worth checking out. Thanks to robust custom tools, fantastic usability, and slick features, Moosend is a top-notch email automation software.

Moosend Email Marketing

Marketing is a constantly moving landscape, where adopting new technology is essential if you want to reach consumers. However, through constant evolution, email advertising remains one of the most effective ways of nurturing leads. While it may seem an email platform like Gmail or Outlook can get the job done, the reality is enterprise users need more to market their emails. Several email marketing solutions are available, providing you with direct access to your customers through a rich suite of tools. Moosend is one of those solutions, and we have been using the software to see if it is worth your consideration.

With so many options on the market, choosing the right provider for your next email campaign can be challenging. Moosend delivers most of the tools you would expect while basing it on a user-friendly UI with plenty of features. Below we will explore one of the easiest-to-use email marketing platforms, which allows you to expand your lead capture strategy effectively.

Moosend automated workflow review Tekpon

What is Moosend used for?

Moosend is designed to make email marketing easy. Because of a stunning UI, your marketing team will be up and running in no time. We think it is the best email marketing solution for small to medium-business beginners. It allows you to easily create, edit, and manage email chains, but it lacks some pro-level features that would benefit larger organizations. It is worth noting there is a free plan available, and we recommend testing Moosend before you commit to the platform with a purchase.

How do you use Moosend?

Usability is perhaps our favorite thing about Moosend. Handling email campaigns efficiently and quickly should be at the heart of any email marketing tool. Moosend excels in this area with its fantastic interface that is easy to understand and navigate. This starts on the home page, stylishly laid out with a list of tools on the left-hand side.

Here you will find all the tools you need just one click away. Templates, adding email addresses, and more tools are available here. Speaking of templates, choosing the perfect design for your campaign is easy, thanks to an intuitive filter system that allows you to narrow down your search.

You can see lists of customers and how current email campaigns are performing on the dashboard. Entering a specific campaign provides direct access to helpful analytics feedback and the ability to create A/B testing.

Design Beautiful Emails with Moosend's New Drag-and-Drop Newsletter Editor

Details of Moosend Features

From the Moosend Dashboard, you can see all the key features and access all parts of your email campaigns. Through this easy-to-use interface, you get the following features:

  • Email Automation

Naturally, at the core of any email marketing tool is its ability to make your email-driven campaigns more efficient. The success of any email marketing solution rests on how it handles this crucial aspect. Business owners or marketing teams do not want to waste time and resources sending emails manually, so proper automation is critical.

As you might expect, email automation in Moosend is defined by how quick and simple the software makes it to create automation workflows. Once an email campaign is set up, you tap into the flow builder to add custom sequences and triggers. For example, you can request Moosend to wait a specific time before sending action reminders to contacts.

Like the whole Moosend experience, automating emails rests on being extremely efficient and usable. Even beginners can start on the platform and feel like seasoned email campaigners in no time. You can automate tasks such as adding a cap for the number of emails sent per day, triggers for campaigns spanning more than one website and getting automatic lead scoring.

For instance, the platform will automatically assign importance to contacts based on their engagement. So, if one contact places an order on a product, their lead score will be higher than one that clicks a link in an email. This is a vital component of any email marketing campaign and allows you to adjust campaigns to target more essential leads.

  • Templates

Before doing anything else in Moosend, you will need to build the email you want to send as part of your campaign. While a blank slate email may be suitable for reaching out to a friend or business associate, it will not do the job of attracting customers. Instead, you need an email that grabs the attention of leads.

If you have the know-how in HTML coding, you can build your email design and have a truly custom experience. However, Moosend has many templates to help you construct an attractive email for users without that knowledge.

There are dozens of templates available, and Moosend’s commitment to clean UI and usability means finding the ideal design for your needs is easy. In addition, you can sort through industry type, marketing type, and other filter options.

Custom Templates

Once you have a template, you can add a personal touch with custom options. For example, you can drag and drop elements of the template you want to add or discard. This is an intuitive system that removes the complexity of building an email.

It is also worth noting that Moosend has templates for online engagement types, such as landing pages and forms. We especially like Moosend’s landing pages, which come with many exciting additions like integrating Google Analytics pixel tracking, SSL encryption, labels, WordPress support, page versioning, anti-bot protection, custom fonts, Facebook Pixel tracking, and GDPR compliance.

Subscription forms are also excellent on Moosend, allowing you to use templates and manage elements like pop-ups, total pages, boxes, floating bars, and more.

We are massive fans of Moosend templates and value what they provide. However, other email marketing solutions do better if you genuinely crave full customization. Moosend focuses on simplicity and efficiency, with a sprinkling of custom options on top.

  • Data Integration and Storage

As well as providing email automation tools, Moosend also helps you gather insight into customers and leads. With this data, you can personalize email content, use segmentation, or create trigger emails for specific customers.

Contact Data

Moosend gathers contact information from customers who engage with your emails. All this data is organized into fields you can leverage to segment email lists and create better campaigns targeting specific customers and groups. Customers have three default data fields: name, email, and phone number. You can also manually input customer data and customize data fields with the following options:

  • Birthdate
  • Age
  • Location
  • Gender
  • Recent purchases

Importing Data

There are several ways to import data into Moosend, and below we will show you the best methods:

Data Input Method
How it Works
Manual Input
You can enter customer information manually. Moosend allows you to copy and paste up to 500 new customers at once.
By leveraging a supported third-party integration, you can share data with Moosend
Moosend allows you to upload spreadsheets directly into the platform in TXT and CSV file formats up to 40MB in size.
Thanks to an open API, Moosend allows users to build their own custom integrations for handling data.
Signup forms
You can encourage customers and leads to input their own data with forms in emails or on your website.

  • Segmentation

Being able to separate customers into segments is essential for any marketing campaign. It allows you to manage customer groups and target more relevant emails to them. In Moosend, segmentation tools allow you to customize the conditions for segments, with up to 20 requirements available for each segment.

Moosend Integrations detailed

Moosend has deep integration with a wide range of third-party solutions, and you can also create your tools via an API. Additionally, users can integrate directly with Moosend competitors such as MailChimp and Constant Contact. In the integrations list, you will see a host of email solutions and eCommerce platforms to leverage in your campaigns.

We would like to see more integration added natively, but Moosend makes up for it with Zapier support. This allows you to access integrations across the enterprise world like Zoho CRM, Salesforce, Facebook Marketing, HubSpot, Microsoft Exchange, and Google Contacts.

Furthermore, Moosend has a built-in API that helps you create the kinds of integrations you want. You will find a lot of documentation for the API to help you work your way through building integrations. However, there is no dedicated customer support team to help developers.

Moosend Review Conclusion

It is hard to find too much wrong with Moosend. It does everything you expect from an email marketing solution and is excellent in most departments. Amazingly easy to use, slick automation options, beautiful email designs, and solid customization options make Moosend one of the best email campaign tools on the market.

Moosend Related Insights

Email Marketing

Email Campaigns: the next level of your business growth

Cristiana Trifu - Tekpon Author
Digital Marketing

Great ways to boost user engagement on your website

Cristiana Trifu - Tekpon Author

5 Best tools to empower your Shopify store

Cristiana Trifu - Tekpon Author