Continue with LinkedIn
Recover my Password
Submit your Tekpon Account E-mail address and you will receive an email with instructions to reset your password.

Why video-powered customer experience is the future

Why video-powered customer experience is the future | Tomer Azenkot - Vee24

Vee24 is a SaaS company that aims to bring the in-person experience online and improve customer experience. The episode begins by discussing Vee24’s mission to improve customer experience online. The company’s first customer was Lexus, who wanted to excel in customer experience when launching in the German market. Vee24 helped Lexus build an online experience using video to connect dealers with potential customers, which has since expanded to other verticals.

Vee24’s approach is to supplement the human-to-human connection with technology rather than relying on automation alone. They use co-browsing technology to track orders and show customers different products on their website, and they recently launched a mobile app that can be used in retail use cases. The app is critical for car manufacturers transitioning to direct-to-consumer models because sales teams can provide seamless customer experiences by using mobile devices to showcase products in person.

How to bring your in-person selling online

Throughout the episode, the speaker stresses the importance of human-to-human connection, particularly in scenarios such as financial advising. Features such as co-browsing and form-filling make customer support and sales interactions easier, but chatbots fall short regarding complex tasks or creative problem-solving. For V24, the core of their value proposition is the human connection they facilitate, and they plan to invest in co-browsing technology to enhance that connection.

One of the examples discussed in the episode is Vee24’s partnership with a luxury watch and jewelry retailer with stores worldwide. The company does not use video, but agents use co-browsing technology to show customers different products on the website and provide more detail. V24 plans to enable transfers from the contact center to a store associate, who can then show products in-store to customers remotely using the mobile app.

Overall, the episode provides insight into the key areas of focus for V24 and the challenges they face as they work to improve customer experience online. The company emphasizes the importance of human-to-human connection and the right use of technology to enhance that connection and meet customer needs. This episode is perfect for those interested in customer experience in the age of digital transformation and how companies can leverage video and other technologies to enhance customer engagement.

Podcast Host & Guest(s)

Cristian Dina


Cristian Dina

Managing Partner & SaaS Podcast Host @ Tekpon
Tekpon Favicon

Managing Partner & SaaS Podcast Host @ Tekpon

As one of the founding members of Tekpon, Cristian has worn many hats within the company, but perhaps none shines brighter than his role as the charismatic host of the Tekpon SaaS Podcast. Cristian is a community builder at heart, being the Bucharest city leader for SaaStock Local and the author of the best-selling book King of Networking.

This website uses cookies

Cookies are small text files that can be used by websites to make a user’s experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This means that cookies which are categorized as necessary, are processed based on GDPR Art. 6 (1) (f). All other cookies, meaning those from the categories preferences and marketing, are processed based on GDPR Art. 6 (1) (a) GDPR.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

You can read more about all this at the following links.

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

These trackers help us to measure traffic and analyze your behavior to improve our service.

These trackers help us to deliver personalized ads or marketing content to you, and to measure their performance.