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Customer.io Reviews for 2025

Marketing Automation for the Whole Customer Lifecycle
Tekpon Score:
4.2/5

Score is based on User Sentiment from reviews and public chatter. We weight volume, recency, and consistency, then normalize to 5.

See our Methodology.
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Free Consultation

What is Customer.io?

Customer.io is a powerful marketing automation platform that’s designed to facilitate more personalized and effective communication with customers. It’s particularly useful for sending targeted messages based on customer behaviors, which can significantly improve engagement and conversion rates.

It is a versatile marketing platform that provides automation tools for various marketing channels like email, push notifications, and SMS. The platform enables businesses to send targeted messages based on the behavior of the users. This personalized approach facilitates a more engaging interaction with users, improving user retention and conversion rates.

The platform supports multiple marketing channels including email, SMS, and push notifications. Other features include customer segmentation, A/B testing, and conversion tracking, along with real-time analytics to measure campaign performance

Found in these Categories

Best For

  • Small Business
  • Medium Business
  • Large Enterprise

Customer.io Pricing

Starting From:
$ 100 /month
Pricing Model: Subscription
This tool has three pricing plans. Essentials for 100 USD, Premium and Enterprise fully customizable. For more info, get in contact with their sales team.
Free Trial
Free Version

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Customer.io Features

  • AB Testing
  • Campaign Management
  • Contact Management
  • Customizable Branding
  • Customizable CTAs
  • Data Import/ Export
  • Real Time Data
  • Drag & Drop
  • Drip Campaigns
  • Email Marketing
  • Email Tracking
  • Engagement Tracking
  • Lead Management
  • SMS Marketing
  • Template Management
  • Workflow Management
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • App Notifications
  • Auto-Responders
  • Behavior Tracking
  • CAN SPAM Compliance
  • CRM
  • Customer Journey Mapping
  • Campaign Analytics
  • Campaign Segmentation
  • Click Tracking
  • Compliance Management
  • Contact Database
  • Customer Experience Management
  • Content Creation
  • Content Management
  • Conversion Tracking
  • Customer Database
  • Data Connectors
  • Customer Segmentation
  • Customizable Reports
  • Campaign Scheduling
  • Customizable Templates
  • Data Capture and Transfer
  • Customizable Fields
  • Data Synchronization
  • Dynamic Content
  • Email Campaign Management
  • Data Integration
  • Email Management
  • Data Security
  • Email Templates
  • Customer Surveys
  • Event Triggered Actions
  • GDPR Compliance
  • Customer History
  • HTML Editor
  • Image Library
  • Reporting & Statistics
  • Lead Capture
  • Multi-Channel Marketing
  • Lead Qualification
  • Multi-Language
  • List Management
  • Multiple Data Sources
  • Real Time Reporting
  • Marketing Automation
  • Mobile Access
  • SMS Messaging
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multivariate Testing
  • Real Time Notifications
  • Notification Editor
  • Multi-Channel Communication
  • Notification Scheduling
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Push Notifications
  • Real Time Analytics
  • Visual Analytics
  • Reporting/Analytics
  • SMS Notifications
  • Secure Data Storage
  • Segmentation
  • Social Media Integration
  • Subscription Management
  • Tagging
  • Third Party Integrations
  • Visual Workflow Management
  • WYSIWYG Editor
  • Web Notifications

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Customer.io Company Details

Company Name

Customer.io

Headquarters

United States

Website

customer.io

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